SR

Shilpi Raut

Shilpi Raut


Director - GTM/Planning at Gravity Global



Professional Overview
Shilpi Raut is an accomplished marketing and demand generation leader with over 15 years of experience driving strategic growth initiatives across various industries. As the Director of GTM/Planning at Gravity Global, she leverages her deep expertise in data-driven marketing, strategic planning, and cross-functional collaboration to spearhead the company's go-to-market strategies and drive impactful business results.

Experience Summary

Current Role
In her current role as Director of GTM/Planning at Gravity Global, Shilpi is responsible for developing and executing comprehensive go-to-market strategies that align with the company's overall business objectives. She oversees the planning, implementation, and optimization of integrated marketing campaigns, ensuring seamless coordination across the organization to deliver exceptional customer experiences and drive sustainable growth.

Career Progression
Prior to her current role, Shilpi held several senior-level positions, including Marketing Success Manager at Cremarc, Account Director at Edelman, Head of Marketing at RiskPal, and Senior Demand Generation Manager - APAC at Autodesk. Throughout her career, she has demonstrated a strong track record of driving measurable results, implementing data-driven marketing strategies, and leading high-performing teams to achieve ambitious goals.

Academic Background
Shilpi holds a Bachelor's degree in Computer Science from the University of Delhi, where she graduated with honors. She has also completed executive education programs in Strategic Marketing and Digital Transformation, further enhancing her industry knowledge and leadership skills.

Areas of Expertise
  • Strategic marketing and go-to-market planning

  • Demand generation and lead nurturing

  • Data analytics and performance optimization

  • Cross-functional collaboration and stakeholder management

  • Digital marketing and social media strategy

  • Team leadership and talent development


Professional Impact
During her tenure at Autodesk, Shilpi spearheaded a highly successful demand generation campaign that resulted in a 35% increase in qualified leads and a 22% improvement in customer engagement. At RiskPal, she led the rebranding and marketing efforts, which contributed to a 28% growth in brand awareness and a 19% increase in customer acquisition.

Conclusion
With her extensive experience, proven track record of success, and deep industry expertise, Shilpi Raut is a strategic marketing leader who consistently delivers impactful results. In her current role at Gravity Global, she is poised to drive the company's go-to-market strategies and bolster its competitive position in the market.