Personal Information
Name: Shubham Tiwari
Position: Head of Content & Socials
Company: Phyllo
LinkedIn Profile: [Link](https://www.linkedin.com/in/shubh-tiwari)
Professional Background
Shubham Tiwari is a passionate advocate for the creator economy and its transformative impact on influencer marketing. With over six years of experience in podcasting, Shubham has made significant contributions to the field of content and social media marketing.
Current Role and Responsibilities
As the Head of Content & Socials at Phyllo, Shubham Tiwari leads social media and content initiatives that focus on harnessing the power of influencer marketing. He is instrumental in developing strategies that drive brand engagement through content creation and distribution.
Achievements and Highlights
- Influencer Marketing Expertise: Shubham has successfully positioned himself as an influencer marketing expert, amassing 90k YouTube subscribers and receiving notable public recognition, including Ricky Gervais liking his tweet.
- Content Innovation: Actively involved in building the Thousand Faces Club, a Phyllo initiative centered around the creator economy, which has recently surpassed 100k subscribers.
- Podcast Leadership: Host of IMpulse: The Influencer Marketing Podcast, recognized as Google's number one-rated influencer marketing podcast.
Digital Presence and Contribution
Shubham frequently shares insights on LinkedIn regarding influencer marketing trends and practices. His posts reflect a deep commitment to the creator economy and innovative marketing strategies. Notable public engagements have occurred frequently, demonstrating his effectiveness in community building and networking.
Skills and Interests
- Creator Economy: Expertise in leveraging the creator landscape for brand growth and engagement.
- Influencer Marketing: Positioned as a thought leader in influencer marketing within the digital content sphere.
- Content Strategy: Proficient in developing and executing comprehensive content strategies that align with brand objectives.
Additional Notes
LinkedIn remains a pivotal platform for Shubham, through which he continually engages with industry peers, shares thought leadership content, and influences market trends. This proactive engagement aligns with Phyllo’s strategic objectives in the digital marketing landscape, highlighting his commitment to the company’s growth and innovation in the social media ecosystem.
