Shyam Sunder
Vice President Marketing, TBO.COM
Dubai, United Arab Emirates
Professional Overview
Shyam Sunder is an accomplished marketing executive with over 25 years of experience driving growth and innovation across the retail, hospitality, and digital sectors. As the Vice President of Marketing at TBO.COM, he is responsible for leading the company's global marketing strategy, overseeing brand development, digital marketing, and strategic partnerships to drive customer acquisition and engagement.
Experience Summary
Current Role
As the Vice President of Marketing at TBO.COM, Shyam is responsible for developing and executing the company's comprehensive marketing strategy to support its expansion across international markets. He oversees a team of marketing professionals, driving the creation of impactful campaigns, content, and digital initiatives that enhance brand visibility and customer loyalty. Under his leadership, TBO.COM has experienced significant growth in its customer base and market share.
Career Progression
Prior to joining TBO.COM, Shyam held several senior marketing roles within the Landmark Group, serving as the Chief Growth Officer at DViO Digital, where he led the company's digital transformation and expansion into new markets. He also held positions as the Deputy General Manager of Marketing and a member of the Group Marketing Committee at Landmark Group, as well as the Head of Marketing for Oasis Malls and Citymax Hotels. Earlier in his career, Shyam gained valuable experience as the General Manager of Marketing at ETA Group of Companies and the Vice President at Fountainhead Communications (Pvt) Ltd, where he honed his expertise in brand strategy, campaign management, and digital marketing.
Academic Background
Shyam holds a bachelor's degree in Commerce from a reputable university, providing him with a strong foundation in business and marketing principles.
Areas of Expertise
- Strategic marketing and brand management
- Digital marketing and e-commerce optimization
- Retail and hospitality industry experience
- Data-driven decision making and campaign analysis
- Cross-functional team leadership and collaboration
Professional Impact
Throughout his career, Shyam has demonstrated a track record of delivering impactful marketing campaigns and driving measurable business results. At DViO Digital, he led the company's digital transformation, resulting in a 25% increase in revenue and a 30% improvement in customer engagement. As the Head of Marketing for Oasis Malls and Citymax Hotels, he implemented innovative marketing strategies that contributed to a 15% and 18% growth in footfall and sales, respectively.
Conclusion
With his extensive experience, strategic vision, and proven ability to drive growth, Shyam Sunder is a valuable asset to TBO.COM. His deep understanding of the retail, hospitality, and digital sectors, coupled with his expertise in marketing and brand management, position him as a leader who can propel the company's continued success in the global marketplace.
