Silvia Robles

VP Global Innovation and Growth Platforms
Vernon Hills, IL, United States

Professional Overview

Silvia Robles is an accomplished marketing and innovation executive with over 20 years of experience driving growth and transformation across the consumer packaged goods industry. As the VP of Global Innovation and Growth Platforms at Dairy Management Inc., she is responsible for leading the company's initiatives to identify new market opportunities, develop innovative products, and expand its global footprint.

Experience Summary

Current Role

In her current role, Silvia is spearheading Dairy Management Inc.'s efforts to create and launch transformative innovation platforms that address evolving consumer needs and market trends. She oversees a team of cross-functional experts to ideate, develop, and commercialize new products and services that drive sustainable growth for the organization. Under her leadership, the company has successfully introduced several industry-leading offerings that have enhanced its competitive position and expanded its consumer base.

Career Progression

Prior to joining Dairy Management Inc., Silvia held various marketing and strategy roles at Mondelēz International and Kraft Foods Group. As a Director of Latina Marketing at Kraft, she developed and executed targeted campaigns that successfully engaged the Hispanic consumer segment, leading to significant sales and market share gains. In her most recent position as an independent consultant, Silvia leveraged her expertise in marketing, innovation, and growth strategy to help a diverse portfolio of clients navigate complex business challenges and capitalize on emerging opportunities.

Academic Background

Silvia holds a BA in Psychology from the University of Chicago and an MBA in Marketing from the Northwestern University Kellogg School of Management. Her academic achievements and specialized training have equipped her with a robust understanding of consumer behavior, market dynamics, and strategic decision-making.

Areas of Expertise

• New product development and innovation management

• Global marketing strategy and execution

• Consumer insights and trend analysis

• Cross-functional team leadership and collaboration

• Organizational transformation and growth acceleration

Professional Impact

Throughout her career, Silvia has demonstrated a consistent track record of driving measurable business results. At Kraft Foods Group, she led the launch of several successful new product lines that collectively generated over $100 million in annual revenue. As an independent consultant, Silvia partnered with clients to develop and implement innovative go-to-market strategies that increased their market share and profitability by an average of 15%.

Conclusion

Silvia Robles is a seasoned marketing and innovation executive with a proven ability to identify and capitalize on growth opportunities. Her deep industry expertise, strategic vision, and collaborative leadership style make her a valuable asset to Dairy Management Inc. as the company continues to expand its global presence and deliver innovative solutions to its customers.