Simon Miller
Vice President, Marketing, FibroGen, Inc.
San Francisco, California, United States
Professional Overview
Simon Miller is a seasoned marketing executive with over a decade of experience driving strategic initiatives and delivering impactful results in the biotechnology and pharmaceutical industries. As the Vice President of Marketing at FibroGen, Inc., he leverages his deep expertise in brand management, product launches, and data-driven marketing strategies to propel the company's growth and market presence.
Experience Summary
Current Role
As the Vice President of Marketing at FibroGen, Inc., Simon is responsible for overseeing the company's comprehensive marketing efforts, including brand strategy, campaign development, digital marketing, and market analysis. He collaborates closely with cross-functional teams to align marketing initiatives with the company's overall business objectives and ensure the successful launch and promotion of FibroGen's innovative therapeutic solutions.
Career Progression
Prior to his current role, Simon held various leadership positions in the biotechnology and pharmaceutical sectors. He served as a Consultant at Simon Miller Consulting, where he provided strategic guidance on obesity-related therapies. Before that, he held the role of Executive Director of Marketing at Intarcia Therapeutics, Inc., where he spearheaded the launch of the company's novel connected care platform. Additionally, Simon has experience in global brand management, having worked as the Global Brand Director for the Connected Care Launch at Eli Lilly and Company.
Academic Background
Simon holds a Master of Business Administration (MBA) degree from the University of California, Berkeley, Haas School of Business, where he specialized in marketing and strategy.
Areas of Expertise
- Biotechnology and pharmaceutical marketing
- Brand strategy and development
- Product launch and commercialization
- Digital marketing and data-driven optimization
- Cross-functional collaboration and stakeholder management
- Strategic planning and execution
Professional Impact
During his tenure at Eli Lilly and Company, Simon successfully launched the company's Connected Care platform, resulting in a 25% increase in patient engagement and a 15% improvement in medication adherence. As the Executive Director of Marketing at Intarcia Therapeutics, Inc., he led the implementation of a comprehensive digital marketing strategy that drove a 20% increase in website conversions and a 35% improvement in lead generation.
Conclusion
With his extensive experience, strategic mindset, and proven track record of driving impactful marketing initiatives, Simon Miller is well-positioned to contribute significantly to FibroGen's growth and market leadership in the biotechnology industry. His commitment to leveraging data-driven insights and fostering cross-functional collaboration makes him a valuable asset to the organization.
