Executive Summary
Siva Kumar is the Cofounder & CEO of Next Force Technology, Inc., a software company specializing in workforce agility and work-sharing platforms for hourly labor environments, particularly within service industries such as restaurants. Kumar has occupied the CEO role at Next Force Technology since 2015, and previously served as Co-Founder & CEO of TheFind, Inc. from 2006. He is based in Mountain View, California.
Professional Background and Leadership
Current Role
- Title: Cofounder & CEO, Next Force Technology, Inc.
- Tenure: Since 2015
- Location: Mountain View, CA, United States
Kumar leads a focused executive team, including Ramneek Bhasin (Cofounder & President), Josh Sadoff (VP Finance & Legal: Head of Personnel & Payroll Operations), and Diana Manarang (Process Team Manager). The organization currently employs 11–50 staff members, operating primarily out of the San Francisco Bay Area.
Past Experience
- Cofounder & CEO, TheFind, Inc. (2006–)
- Four prior executive-level roles with significant entrepreneurial and venture experience, as noted in multiple industry sources.
Educational Background
- Don Bosco Matriculation School, Egmore: 1964–1975
- Indian Institute of Technology, Madras: BS, 1976–1981
- University of Chicago, Booth School of Business: MBA, Finance and Marketing, 1982–1984
Kumar's academic foundation in engineering and business is matched with notable leadership in technology startups and enterprise-scale ventures.
Company Overview: Next Force Technology, Inc.
Business Focus
Next Force Technology, Inc. addresses hourly labor staffing challenges for service businesses (notably in the restaurant sector), leveraging data science and machine learning to optimize staffing flexibility. The company's SaaS platform, NEXT, enables multi-location organizations—such as chain restaurants—to better manage their workforce, reduce labor costs, and improve customer service metrics by efficiently balancing staffing across sites and providing on-demand labor options.
- Industry: Enterprise Software, Information Technology
- Headquarters: San Francisco, CA
- Current Employee Count: 11–50
Market Traction and Growth
- In the past 12 months, recurring revenue increased by 40%, with total revenue up 35% year-over-year.
- Expansion in customer acquisition and new brand partnerships has been a recent area of focus.
- The company is experiencing strong interest from U.S. service businesses reliant on hourly labor, especially chain restaurants confronting post-pandemic labor shortages.
Funding and Financial Milestones
- In March 2021, received an initial $500,000 loan from Lighter Capital for expanding sales and marketing.
- Secured a subsequent $358,000 in funding, totaling $800,000 in founder-friendly, non-dilutive financing.
- Proceeds from funding rounds have been directed towards product development and accelerated sales and marketing efforts.
Leadership Initiatives and Professional Network
- Kumar is recognized as a partner of the ProFounder Collective, reflecting a robust professional network in the startup and technology investment communities.
- He is highlighted as a prominent figure in technology and startup industries and maintains a significant network of relationships and partnerships, as indicated by various profiles and leadership data aggregators.
Strategic Insights
- Siva Kumar’s leadership is aligned with the market need for labor flexibility and efficiency in the service sector, indicating openness to SaaS technologies and business efficiency solutions.
- Demonstrated success in scaling teams and driving revenue growth positions Next Force Technology as a growth-oriented, innovation-driven company suited for collaborative technology partnerships and enterprise-level solution sales.
- The company’s focus on data science and workforce analytics suggests an interest in adjacent technologies and enterprise platforms that enhance operational efficiency, cost management, or employee engagement.
Contact Information & Online Profile
- LinkedIn: [linkedin.com/in/sivavkumar](https://www.linkedin.com/in/sivavkumar)
- Public Profiles: Crunchbase, The Org, Clay.earth
Key Decision Maker
- Siva Kumar is the principal executive and strategic decision-maker at Next Force Technology, Inc.
- Authority in enterprise software adoption, workforce solutions, and company scaling strategies.
- Actively engaged in funding, scaling, and partnership activities.
For further background or to explore targeted opportunities, Siva Kumar’s combination of entrepreneurial achievement, technical depth, and direct market engagement in workforce technology positions him as a high-value contact for executive-level business engagement in the enterprise SaaS and services staffing markets.
