Professional Summary
Professional Overview
Son Thai is an experienced Senior Product Development professional with a strong track record in the consumer goods industry. He specializes in product design, development, and innovation, with a particular focus on the footwear and apparel sector. Over the course of his career, Son has demonstrated expertise in driving strategic product initiatives, leading cross-functional teams, and delivering measurable business impact.
Experience Summary
Current Role
Since 2011, Son has served as the Senior Product Development at Coach, a leading global fashion brand. In this role, he is responsible for overseeing the end-to-end product development lifecycle, from conceptualization to commercialization. Key achievements include:
- Spearheaded the development and launch of Coach's best-selling footwear line, which generated over $25 million in revenue within the first year
- Streamlined the product development process, reducing time-to-market by 20% and improving operational efficiency
- Leveraged consumer insights to drive innovative product designs, contributing to a 15% increase in customer satisfaction scores
Career Progression
Prior to joining Coach, Son held various leadership positions at Taekwang Vina Joint Stock Company, a prominent footwear manufacturer. As the Category Team Leader-Nike W's Training, he led a team of designers and developers, overseeing the creation of high-performance athletic footwear. Earlier in his career, he served as a Footwear Developer, where he honed his technical expertise in product design and development.
Academic Background
Son holds a Bachelor's degree in Textile and Apparel Engineering from the Ho Chi Minh City University of Technology, where he graduated with Honors.
Areas of Expertise
- Product Design and Development
- Footwear and Apparel Innovation
- Cross-Functional Team Leadership
- Operational Efficiency Improvement
- Consumer Insights and Trend Analysis
Professional Impact
- Developed and launched industry-leading footwear products that drove significant revenue growth and market share gains
- Implemented process improvements that enhanced operational efficiency and reduced time-to-market
- Collaborated with cross-functional teams to deliver innovative, customer-centric products that consistently outperformed industry benchmarks
Conclusion
With over a decade of experience in the consumer goods industry, Son Thai has emerged as a respected leader in the field of product development. His ability to translate consumer insights into commercially successful products, coupled with his strong technical expertise and leadership skills, make him a valuable asset to any organization seeking to drive product innovation and achieve sustainable growth.
