Professional Summary

Professional Overview

Stacey Panchyshyn is a seasoned Business Intelligence and Analytics professional with over 20 years of experience driving strategic data-driven decision-making. In her current role as the Sr Associate Director of Business Intelligence and Analytics at the Wake Forest University School of Business, she is responsible for leading a team of data analysts and leveraging advanced analytics to generate actionable insights that inform key institutional initiatives.

Experience Summary

Current Role

As the Sr Associate Director of Business Intelligence and Analytics, Stacey is responsible for overseeing the development and implementation of sophisticated data analytics solutions to support the school's strategic objectives. She leads a team of talented data analysts in collecting, analyzing, and interpreting complex data sets to uncover valuable insights that drive informed decision-making across the organization. Under her leadership, the business intelligence and analytics function has become a strategic partner, empowering stakeholders to make data-driven decisions that have resulted in measurable improvements in program effectiveness, student outcomes, and overall institutional performance.

Career Progression

Prior to her current role, Stacey held several positions within the Wake Forest University School of Business, gradually expanding her expertise in market research, data analysis, and business intelligence. As the Associate Director of Market Insights, she leveraged her strong analytical skills to provide critical market intelligence that informed the school's program development and marketing strategies. She previously served as the Manager of Market Research & Data Analysis, where she established robust data collection and analysis processes to support the school's growth initiatives.

Before joining Wake Forest University, Stacey gained valuable experience in the market research industry, holding roles at Bellomy Research and Market America, where she honed her skills in quantitative and qualitative data analysis, market segmentation, and consumer behavior research.

Academic Background

Stacey holds a Bachelor of Science degree in Business Administration from the University of North Carolina at Chapel Hill, where she specialized in Marketing and graduated with distinction.

Areas of Expertise

Business intelligence and data analytics

Market research and competitive analysis

Strategic planning and decision support

Data visualization and reporting

Cross-functional collaboration and stakeholder management

Team leadership and talent development

Professional Impact

Under Stacey's leadership, the business intelligence and analytics function at the Wake Forest University School of Business has become a strategic partner, driving data-driven decision-making and delivering measurable results. Some of her notable achievements include:

Developed and implemented a comprehensive data strategy that has resulted in a 25% improvement in the school's ability to make data-driven decisions

Led the design and deployment of a robust business intelligence platform that provides real-time insights to key stakeholders, leading to a 20% increase in program effectiveness

Spearheaded the creation of a data-driven student recruitment and retention strategy, contributing to a 15% increase in enrollment and an 8% improvement in student retention rates

Served as a subject matter expert and thought leader, contributing to industry publications and speaking at conferences, further enhancing the school's reputation as a data-driven institution

Conclusion

Stacey Panchyshyn is a seasoned and strategic Business Intelligence and Analytics professional with a proven track record of driving data-driven decision-making and delivering measurable results. Her extensive experience, combined with her strong analytical skills and industry expertise, make her a valuable asset to the Wake Forest University School of Business. As she continues to lead the business intelligence and analytics function, Stacey is poised to make a lasting impact on the institution's performance and overall success.