Stephanie Drago
Vice President Marketing, Ecommerce, Digital Transformation
Mankato, Minnesota, United States
Professional Overview
Stephanie Drago is an accomplished marketing and digital transformation leader with over 15 years of experience driving strategic initiatives and delivering impactful results. As the Vice President of Marketing, Ecommerce, and Digital Transformation at Taylor Corporation, she is responsible for spearheading the company's digital growth, innovative marketing campaigns, and enterprise-wide digital transformation efforts.
Experience Summary
Current Role
As the Vice President of Marketing, Ecommerce, and Digital Transformation at Taylor Corporation, Stephanie oversees the development and execution of the company's holistic marketing strategy, with a focus on driving digital engagement, optimizing ecommerce performance, and leading the organization's enterprise-wide digital transformation. In this role, she has been instrumental in modernizing Taylor's marketing capabilities, enhancing the customer experience, and accelerating the company's digital-first initiatives.
Career Progression
Prior to her current role, Stephanie served as the Director of Marketing and Cross-Sell at Navitor, a Taylor Corporation subsidiary, where she was instrumental in expanding the company's ecommerce presence and implementing successful marketing campaigns that drove revenue growth. Before that, she held the position of Director of Marketing and Solutions at Taylor Corporation, where she played a key role in integrating the company's marketing efforts across its various business units, including Taylor Communications and Taylor Digital.
Stephanie's earlier career experiences include roles at Zipcar, where she managed fleet finance and compliance, and as the President and Owner of Horizon Stripe, a successful website design, development, and marketing agency.
Academic Background
Stephanie holds a Bachelor's degree in Business Administration from the University of Minnesota, with a focus on Marketing and Entrepreneurship.
Areas of Expertise
- Digital marketing and ecommerce strategy
- Marketing campaign planning and execution
- Data-driven decision making and performance optimization
- Cross-functional collaboration and team leadership
- Omnichannel customer experience design
- Enterprise-wide digital transformation initiatives
Professional Impact
Throughout her career, Stephanie has demonstrated a proven track record of driving impactful marketing initiatives and leading successful digital transformation efforts. At Taylor Corporation, she has been instrumental in spearheading the company's ecommerce growth, implementing innovative marketing campaigns that have increased brand awareness and customer engagement, and leading the organization's enterprise-wide digital transformation initiatives.
Conclusion
Stephanie Drago is a strategic and visionary marketing leader with a deep understanding of the evolving digital landscape. Her exceptional track record of delivering measurable results and driving transformative change positions her as a valuable asset in the marketing and digital transformation space.
