Stephanie Taylor

Senior Vice President, Acquisition Strategy

Professional Overview
Stephanie Taylor is a seasoned marketing and acquisition strategy executive with over 20 years of experience driving growth and optimizing customer acquisition for leading retail and media brands. As the Senior Vice President of Acquisition Strategy at Belardi Wong, she is responsible for developing and implementing innovative acquisition strategies to help clients effectively reach and engage their target audiences.

Experience Summary

Current Role
In her current role as Senior Vice President of Acquisition Strategy at Belardi Wong, Stephanie oversees the development and execution of comprehensive acquisition programs for the firm's diverse client base. She leverages her deep understanding of marketing channels, data analytics, and customer behavior to design and optimize conversion-focused campaigns that drive sustainable growth. Under her leadership, Belardi Wong has consistently delivered measurable increases in customer acquisition and return on investment for its clients.

Career Progression
Prior to her current role, Stephanie held various leadership positions in the marketing and acquisition services industry. As the Vice President of Acquisition Services at Belardi Wong, she played a crucial role in expanding the firm's service offerings and driving client success. Before that, she spent over a decade at Restoration Hardware, where she led the company's marketing services team and played a pivotal role in its rapid expansion. Stephanie's earlier career includes roles at IDG, Abacus/Doubleclick, and Outside Magazine, where she honed her skills in subscription marketing and account management.

Academic Background
Stephanie holds a Bachelor's degree in Business from Indiana University Bloomington, where she specialized in marketing and communications.

Areas of Expertise

• Customer acquisition strategy and optimization

• Multichannel marketing campaign design and execution

• Data-driven decision-making and analytical modeling

• Performance marketing and attribution analysis

• Digital and traditional media channel management

• Subscription and retention marketing

• Team leadership and cross-functional collaboration

Professional Impact
Throughout her career, Stephanie has consistently delivered measurable results for her clients and employers. At Belardi Wong, she has spearheaded the development of innovative acquisition programs that have driven double-digit growth in customer acquisition and revenue for several leading retail and e-commerce brands. Her ability to translate complex data into actionable insights and create highly targeted, personalized campaigns has made her a trusted advisor to her clients.

Conclusion
Stephanie Taylor is a seasoned marketing and acquisition strategy leader with a proven track record of driving growth and optimizing customer acquisition for some of the most prominent brands in the retail and media industries. Her deep expertise, data-driven approach, and collaborative leadership style have made her an invaluable asset to the Belardi Wong team and its clients. As she continues to expand her role and influence within the company, Stephanie is poised to make an even greater impact on the industry.