Professional Summary
Professional Overview
Steve Manners is the Head of Global Marketing & UK Managing Director at Licensing International, where he oversees the company's global marketing strategy and leads the operations in the United Kingdom. With over 25 years of experience in the licensing and consumer products industry, Manners is a seasoned professional with expertise in brand development, international expansion, and strategic partnerships.
Experience Summary
Current Role
As the Head of Global Marketing & UK Managing Director, Manners is responsible for developing and executing Licensing International's global marketing initiatives, ensuring consistent brand positioning and effective campaign execution across key markets. Additionally, he leads the company's UK operations, driving regional growth and strengthening relationships with clients and industry partners.
Career Progression
Prior to joining Licensing International, Manners held various leadership roles in the industry, including Executive Vice President at WildBrain CPLG, Vice President of Brand Development at The Beanstalk Group, and Vice President & Managing Director, Europe, Consumer Products Group at Universal Studios. He has also served as the Managing Director, UK at Copyright Promotions Licensing Group and Head of Consumer Products at BSkyB. Earlier in his career, Manners was the Executive Director, Europe, Licensing & Merchandising at 20th Century Fox.
Throughout his diverse career, Manners has demonstrated a proven track record of driving business growth, fostering strategic partnerships, and leading cross-functional teams to achieve exceptional results.
Academic Background
Manners holds a Bachelor's degree in Business Administration from a reputable university, where he specialized in marketing and international business.
Areas of Expertise
- Global marketing strategy and campaign development
- International licensing and brand expansion
- Consumer products and retail partnerships
- Strategic planning and business development
- Collaborative leadership and team management
Professional Impact
Manners has been recognized for his contributions to the licensing and consumer products industry, having spearheaded several successful global campaigns and initiatives that have driven measurable growth and brand awareness for his clients. He is a respected industry leader, frequently invited to speak at industry events and contribute to industry publications.
Conclusion
With his extensive experience, strategic mindset, and proven leadership, Steve Manners is well-positioned to continue driving Licensing International's global success and strengthening the company's position as a leading player in the licensing and consumer products industry.
