Professional Overview
Subbakrishna Rao is the Co-Founder and Chief Technology Officer (CTO) of Clootrack Software Labs Private Limited, a company established in 2017 specializing in AI-enabled customer experience analytics. Clootrack employs proprietary deep learning and AI algorithms to provide real-time, text-based market research and product insights, focusing on uncovering the underlying drivers behind customer behavior and brand perception.
Role and Responsibilities
As CTO, Rao has been instrumental in developing Clootrack’s core technologies, including a sophisticated text analysis engine that powers the platform’s AI-driven analytics. His role encompasses project management, technology selection and integration, client interaction, as well as end-user training and support. He also serves on the board of one company and participates in national-level innovation mentoring and review panels.
Career History and Experience
- Clootrack (2017 – Present): Co-founder and CTO; development of AI and deep learning product insights platform.
- Cloohawk: Founder & CEO position also held concurrently with Clootrack.
- Attendesign (2015 – 2017): Co-founder prior to Clootrack.
- Vittala International Institute of Ophthalmology (2003 – 2015): Clinical Research Officer and later Principal of the College of Optometry.
- Prabha Eye Clinic and Research Center (2008 – 2015): Consultant role overlapping with ophthalmology-related institutions.
- Prior Technical and Managerial Roles:
- CTO at Aisoft Technologies India P Ltd and Zee Technologies Kuala Lumpur.
- Development Lead Manager at Infopac Software India Ltd.
- Technical support and leadership roles at Magic Software India, Datapro Information Technology India (Area Manager and Faculty), Ultra Business Machines (Technical Team Lead), and SCBCSL Software India Ltd (Technical Team Member).
His career is marked by a blend of deep technical expertise and leadership across both healthcare-related and software development sectors, with specialized training in software quality assurance and usability testing.
Educational Background
- Bachelor’s Degree in Physical Sciences from Bangalore University (1988–1991).
- Postgraduate Diploma in Computer Programming, Specific Applications from the Professional Institute of Computer Education (1987–1990).
Location
- Currently based in Brooklyn, United States, while Clootrack’s headquarters is located in Chantilly, United States.
Company Overview: Clootrack
- Industry: Artificial Intelligence, Machine Learning, Analytics
- Employees: 51–200 staff
- Funding: Successfully raised approximately $4.74 million in funding, including $500K seed funding from Indian Angel Network in 2019 and $4 million in Series A funding led by Inventus Capital.
- Valuation: Approximately ₹125 crore (approx. $15 million USD).
- Clootrack is recognized as a pioneering platform for real-time customer experience analytics, assisting brands in understanding the "why" behind customer retention and churn through AI and conversational data analysis.
Public and Industry Engagement
- Rao is engaged in innovation mentoring at national levels and has participated in panels for the Biotechnology Innovation and Research Council.
- He has been featured in interviews and industry discussions emphasizing the potential and evolving role of Generative AI and Machine Learning in market research and customer experience.
- Recently (June 2025), he attended the Top Consultants Awards 2025 in New York, indicating active involvement with thought leadership communities in insight-driven strategy and customer experience innovation.
Notable Achievements and Contributions
- Successfully co-founded and scaled a novel AI-driven market intelligence platform with patent-backed technology.
- Mentorship roles for BTech and BE students from Visveshwaraya Technical University and VIT, Vellore, indicating commitment to technology education and innovation.
- Clootrack’s growth trajectory, underscored by multiple funding rounds and rising industry recognition, reflects effective leadership and technical vision under Rao’s CTO tenure.
This profile highlights a seasoned technology leader with a strong entrepreneurial track record and deep domain expertise in AI-powered customer experience analytics, positioned at the forefront of innovation in market research technologies. Rao’s comprehensive background and active participation in industry forums underscore his strategic and technical influence at Clootrack.
