Contact Information
Name: Sumukh Bettadapura
Position: Founder & CEO
Company: Weave
Location: Bengaluru, Karnataka, India
Professional Background
Sumukh Bettadapura is the Founder and CEO of Weave, a research-driven design agency based in Bengaluru, Karnataka, India. As of January 2022, he has been leading the company which focuses on integrating scientific and engineering principles to enhance digital and brand experiences.
Career Progression at Weave
- CEO (Jan 2022 - Present): Sumukh has been the CEO of Weave for over two years, driving the company's vision and strategy.
- Creative Director (Feb 2021 - Dec 2021): Before becoming CEO, Sumukh served as the Creative Director at Weave, indicating his deep involvement in the creative processes of the company from early on.
Previous Initiatives
Sumukh has also founded a label that assists bedroom and indie musicians in getting their music onto major streaming platforms while helping them market their music. This showcases his versatility and entrepreneurial spirit, highlighting his ability to diversify his business interests across different sectors.
Professional Philosophy and Values
Sumukh places a high emphasis on human-centric design. His approach to product and UX/UI design is rooted deeply in understanding market dynamics and reducing cognitive load for users. This perspective not only reflects his commitment to high-quality design but also emphasizes the importance of user experience in technology development.
Notable Insights from Professional Posts
- Market Dynamics: Sumukh stresses the importance of understanding market dynamics as a fundamental step in the design process, ensuring that products are not only innovative but also market-relevant.
- Design Philosophy: He believes that good design should free up cognitive load, allowing users to interact with technology seamlessly.
- Human Connection: Sumukh advocates for genuine human connection and understanding others, a philosophy he integrates into his business practices.
Company Overview: Weave
Founded: 2020
Mission Statement: Weave was founded with the vision of making technology feel magical by designing it to become an extension of human capabilities. The company is committed to creating technology that enhances human experiences.
Core Values
- Fundamentally Human: Weave’s primary focus is on improving the world for humans through technology.
- Exploration: The company aims to use technology as a means to explore and develop innovative ideas.
- Research-Driven: Weave integrates scientific and engineering principles into their design processes, reflecting a strong commitment to research and development.
Leadership Team
- Nitesh Srivats - Founder & CTO
- David Francisco - Partner, Brand & UI
- Rohan Sathish - Partner, UX & Research
- Rajath Magaji - Partner, Motion & Development
- Aashna Agarwal - Neuropsychology Consultant
Advisors
- Simha S N - Over 30 years of experience in design thinking and industrial design
Global Presence
Weave has a presence in Mountain View, California, USA, and Bengaluru, Karnataka, India, indicating its global reach and ambition.
Public Engagements
Sumukh is also active on Substack, where he writes about product design, tech, and other interests, demonstrating his thought leadership and engagement with the broader design community. He shares insights on design philosophy, market understanding, and the human elements of technology design.
Online Profiles and Activities
- LinkedIn: [Sumukh Bettadapura LinkedIn](https://www.linkedin.com/in/sumukhbettadapura)
- Twitter/X, Medium, Behance: Regularly shares insights and updates related to his professional endeavors.
- Substack: [Sumukh’s Substack](https://sumukhbett.substack.com/)
- Instagram: [Sumukh's Instagram](https://www.instagram.com/smokey.bett/)
- Facebook: Sumukh is also active on Facebook, adding to his multifaceted online presence.
Sumukh Bettadapura's profile reveals a highly driven individual with a clear focus on integrating human-centric design into advanced technological solutions. His leadership at Weave and his diverse entrepreneurial ventures indicate his broad expertise and commitment to innovation and excellence.
