Supanut Samerjai
Director of Business Development and Innovation
Bangkok, Bangkok, Thailand
Professional Overview
Supanut Samerjai is an accomplished business development and innovation leader with a proven track record of driving growth and spearheading transformative initiatives in the consumer goods industry. As the Director of Business Development and Innovation at Harmless Harvest, he leverages his extensive expertise to identify new market opportunities, foster strategic partnerships, and oversee the development of innovative products and services.
Experience Summary
Current Role
In his current role as the Director of Business Development and Innovation at Harmless Harvest, Supanut is responsible for leading the company's strategic expansion into new markets, cultivating collaborative partnerships, and overseeing the development of cutting-edge products and services. He has played a pivotal role in the company's recent international growth, securing key distribution deals and successfully launching innovative product lines that have resonated with consumers globally.
Career Progression
Supanut's professional journey has been marked by a steady ascent through the ranks at Harmless Harvest. He joined the company in 2017 as a Co-Manufacturing Manager, where he optimized production processes and fostered strong relationships with co-manufacturing partners. His exceptional performance and strategic acumen led to his promotion to Senior Manager in 2022 and Associate Director in 2023, before assuming his current position as the Director of Business Development and Innovation in 2024.
Prior to his tenure at Harmless Harvest, Supanut held roles at Nestlé, where he served as a Contract Co-Manufacturing Manager and Production Supervisor, and at Thinking Good Co., Ltd., where he excelled as a Plant Manager. These diverse experiences have equipped him with a comprehensive understanding of the consumer goods industry and the ability to navigate complex operational and strategic challenges.
Academic Background
Supanut holds a Bachelor's degree in Chemical Engineering from Chulalongkorn University, where he graduated with distinction. His academic achievements and technical expertise have been instrumental in his ability to drive innovation and implement effective process improvements throughout his career.
Areas of Expertise
- Business development and strategic planning
- New market expansion and international growth
- Product innovation and portfolio management
- Collaborative partnership cultivation
- Supply chain optimization and operational excellence
- Cross-functional team leadership and stakeholder management
Professional Impact
Supanut's contributions have had a significant impact on Harmless Harvest's growth and industry standing. Under his leadership, the company has successfully expanded into new international markets, securing lucrative distribution deals and launching innovative product lines that have garnered widespread acclaim from consumers and industry peers. His ability to identify emerging trends, foster strategic partnerships, and drive organizational transformation has been instrumental in positioning Harmless Harvest as a leading player in the sustainable consumer goods space.
Conclusion
Supanut Samerjai's extensive experience, strategic acumen, and passion for innovation make him a valuable asset to Harmless Harvest. As the Director of Business Development and Innovation, he continues to shape the company's growth trajectory, drive competitive differentiation, and position Harmless Harvest as a trailblazer in the consumer goods industry.