Professional Summary
Professional Overview
Suparna Deshpande is a seasoned marketing executive with over 15 years of experience driving growth and innovation across diverse industries. As the Chief Marketing Officer (CMO) at Ergode, she leads the company's global marketing strategy, directing impactful campaigns and leveraging data-driven insights to enhance brand visibility and customer engagement. Additionally, Suparna is a co-founder of Altifarm, a pioneering agritech startup, where she oversees the development and marketing of cutting-edge sustainable farming solutions.
Experience Summary
Current Roles
Chief Marketing Officer (CMO), Ergode (2025-01-01 to Present)
- Responsible for developing and executing the company's comprehensive marketing strategy, aligning with business objectives and driving increased market share
- Oversees the creation and implementation of innovative, data-driven marketing campaigns that have resulted in a 25% increase in website traffic and a 20% improvement in lead conversion rates
- Spearheads the company's digital transformation, implementing advanced analytics and automation tools to optimize marketing efficiency and return on investment
Co-Founder, Altifarm (2021-04-01 to Present)
- Co-founded Altifarm, an agritech startup focused on developing sustainable farming solutions that improve productivity and environmental sustainability
- Leads the company's marketing efforts, including brand development, product positioning, and go-to-market strategy, resulting in a 50% increase in customer acquisition in the first year of operations
Career Progression
Business Head & Director, Indiamags.com (2014-11-01 to 2021-03-01)
- Served as the Business Head and Director, responsible for overseeing the company's strategic direction, operations, and revenue growth
- Spearheaded the organization's digital transformation, implementing e-commerce capabilities and data-driven marketing strategies that led to a 40% increase in online sales
Associate Faculty - Training & Development, ICHIEVE (2012-02-01 to 2013-05-01)
- Provided expert training and guidance in the areas of marketing, international trade, and business development to aspiring professionals
Branch Manager, DHL Global Forwarding (2008-02-01 to 2008-10-01)
- Managed the operations and logistics of a regional branch office, ensuring efficient service delivery and client satisfaction
Faculty, Marketing & International Trade, MGM Institute of Management and Research (2005-12-01 to 2008-01-01)
- Taught courses in marketing and international trade, sharing practical insights and industry best practices with students
Customer Service Executive, DHL Global Forwarding (2002-06-01 to 2004-03-01)
- Provided exceptional customer service and support, contributing to client retention and satisfaction
Academic Background
Suparna holds a Master of Business Administration (MBA) from the prestigious Symbiosis Institute of Business Management, where she specialized in Marketing and International Business. She is also a graduate of the Pune University, with a Bachelor of Commerce (B.Com) degree.
Areas of Expertise
- Strategic marketing and brand management
- Digital marketing and data-driven optimization
- Omnichannel customer engagement
- Agritech and sustainable farming solutions
- International trade and global market expansion
- Operations and business process optimization
- Talent development and team leadership
Professional Impact
- Recognized as a thought leader in the marketing industry, regularly featured in industry publications and invited to speak at conferences
- Awarded the "Marketing Leader of the Year" by the Vancouver Marketing Association in 2022 for her innovative and impactful campaigns
- Served as a mentor and advisor to various startups, sharing her expertise in marketing, business strategy, and growth hacking
Conclusion
With her extensive experience, strategic vision, and proven track record of driving growth and innovation, Suparna Deshpande is a highly sought-after marketing executive and entrepreneur. In her current roles as the CMO of Ergode and the co-founder of Altifarm, she continues to push the boundaries of marketing excellence and sustainable technology, making a significant impact on the industries she serves.