Professional Summary
Professional Overview
Susan Adams is a seasoned Business Consultant with a diverse background in sales, marketing, and higher education. As a Business Consultant at the APEX Accelerator, she leverages her expertise to provide comprehensive support to government procurement and sales/marketing clients, helping them navigate the complexities of the public sector and achieve their strategic objectives.
Experience Summary
Current Role
In her current role at the APEX Accelerator, Susan is responsible for guiding clients through the government procurement process, offering tailored sales and marketing strategies to help them secure lucrative government contracts. As a Sales/Marketing Client Instructor, she shares her extensive industry knowledge and practical insights, empowering clients to effectively market their products and services to government entities.
Prior to her current position, Susan held various leadership roles in the private sector, including Senior Consultant at Tennessee Valley Consulting Group, LLC, where she continues to provide strategic advisory services to a diverse client base.
Career Progression
Susan's professional journey spans over two decades, during which she has held numerous sales and marketing leadership positions across various industries. She has honed her skills as an Account Development Manager at PPG Industries, Sales Manager at PCH Hotels & Resorts, and Senior Sales Consultant at Novartis and Pfizer. This diverse experience has equipped her with a deep understanding of the sales cycle, customer relationship management, and effective marketing strategies.
In addition to her corporate roles, Susan has also served as an Instructor of Management, Hospitality, Professional Sales, and Marketing at the University of North Alabama, where she shared her practical expertise with the next generation of business leaders.
Academic Background
Susan holds a bachelor's degree from the University of Alabama, where she majored in Business Administration with a concentration in Marketing. Her academic achievements, combined with her extensive professional experience, have positioned her as a trusted advisor and subject matter expert in her field.
Areas of Expertise
- Government procurement and contracting
- Sales and marketing strategy development
- Customer relationship management
- Instructor and facilitator in higher education
- Strategic planning and business consulting
Professional Impact
Throughout her career, Susan has consistently delivered tangible results for her clients and employers. As a Senior Consultant at Tennessee Valley Consulting Group, LLC, she has contributed to the successful expansion of the firm's government and commercial client base. In her previous role as an Instructor at the University of North Alabama, she received positive feedback from students for her engaging teaching style and industry-relevant curriculum.
Conclusion
With her comprehensive expertise in sales, marketing, and government procurement, Susan Adams is poised to continue making a significant impact in her current role at the APEX Accelerator. Her ability to translate complex industry knowledge into practical solutions, coupled with her strong facilitation skills, make her a valuable asset to both her clients and the organizations she serves.
