Susan Kim
Chief Executive Officer | Kopari Beauty | Los Angeles, California
Professional Overview
Susan Kim is an accomplished marketing and digital strategy executive with over 15 years of experience in the beauty and consumer products industries. As the Chief Executive Officer of Kopari Beauty, she leverages her deep expertise in brand building, omnichannel marketing, and digital transformation to drive the company's growth and innovation.
Experience Summary
Current Role
As the Chief Executive Officer of Kopari Beauty since 2020, Susan is responsible for leading the company's strategic vision, overseeing all business operations, and championing the brand's mission to provide clean, sustainable beauty products. Under her leadership, Kopari has experienced significant revenue growth and expanded its market presence, cementing its reputation as a leader in the natural beauty space.
Career Progression
Prior to joining Kopari, Susan held senior marketing and digital roles at leading beauty brands, including Huda Beauty, Benefit Cosmetics, and L'Oréal. At Huda Beauty, she served as the SVP of Marketing and Digital, spearheading the brand's digital transformation and global expansion. Earlier in her career, she held progressive marketing leadership positions at Benefit Cosmetics, where she drove strategic marketing initiatives and played a pivotal role in the brand's international success.
Academic Background
Susan holds an MBA from Harvard Business School, where she specialized in marketing and consumer behavior. Her strong academic background and analytical thinking have been instrumental in her ability to develop data-driven strategies and lead high-performing teams.
Areas of Expertise
- Brand building and marketing strategy
- Omnichannel and digital marketing
- Product innovation and portfolio management
- Organizational leadership and team development
- Data-driven decision making and analytics
Professional Impact
Throughout her career, Susan has demonstrated a talent for driving growth and innovation in the beauty industry. At Kopari Beauty, she has led the development of new product lines, enhanced the brand's digital presence, and fostered a collaborative, high-performing culture. Her industry contributions and measurable achievements have solidified her reputation as a visionary leader in the beauty sector.
Conclusion
With her extensive experience, strategic vision, and proven track record of success, Susan Kim is poised to continue driving Kopari Beauty's success and solidifying its position as a leading player in the clean beauty space. Her passion for innovation, commitment to sustainability, and ability to build high-performing teams make her a valuable asset to the organization and the industry as a whole.
