Professional Role and Responsibilities
Trish Borrelli is a Senior Director of Marketing at Access Intelligence, a position that emphasizes her leadership role in strategic marketing within the events services and media industry. She is also identified as a Show Director, Marketing, highlighting her involvement in the operational and promotional aspects of large-scale event productions. Her title indicates significant responsibility for marketing initiatives, brand positioning, and possibly overseeing key events or trade shows under the Access Intelligence portfolio.
Educational Background
Ms. Borrelli holds a Bachelor’s degree in Marketing Management from Pace University - Lubin School of Business, completed between 2003 and 2005. This formal education supports her expertise in marketing strategy and management, directly relevant to her current senior leadership roles.
Industry Experience and Skills
Trish has a demonstrated history as a Sales and Marketing Manager with extensive experience specifically in the events services industry, suggesting a deep understanding of audience engagement, event marketing, and revenue growth through marketing channels. Her skills include advanced marketing strategy development and execution, as well as a focus on leveraging media and ad tech platforms, as evidenced by her leadership role in marketing for Access Intelligence’s events.
Notable Recognitions and Involvement
- She is recognized as a key contact for the Top Women in Media & Ad Tech Awards, a prestigious event organized by Access Intelligence and its partners AdExchanger and AdMonsters. The 2024 honorees event lists her as Sr. Marketing Director and point of contact, confirming her influence and integral role in managing high-profile industry recognitions.
- Trish Borrelli is actively involved in at least one high-profile recurring industry event, Programmatic I/O, indicative of her engagement with programmatic advertising and evolving digital marketing technologies.
- She has been featured in major industry discussions and media coverage around Connected TV (CTV) and ad tech trends, reflecting subject matter leadership within Access Intelligence’s audience segments.
Contact Information and Location
- Professional email: tborrelli@accessintel.com
- Location: United States, with specific operational links to New York, NY noted in event-related communications.
Visibility and Influence
- LinkedIn profile reflects over 2,000 followers and 500+ connections, suggesting a strong professional network in marketing and media industries.
- Regularly contributes to industry conversations through LinkedIn posts and is aligned with high-impact events like CES, further extending her visibility in tech-driven marketing domains.
- She appears frequently in Access Intelligence official communications and event announcements, indicating her role is both strategic and publicly representative of the company.
Summary of Professional Value
Trish Borrelli’s combined expertise in sales, marketing, and event management, supplemented by her leadership role at Access Intelligence, positions her as a pivotal figure for understanding market trends in media and ad technology sectors. Her role in elevating Access Intelligence’s media properties, managing marquee industry awards, and driving marketing strategies for large-scale events underscores her capability to influence decision-making processes involving partnerships, sponsorships, and industry collaborations.
This profile supports targeted engagement by emphasizing her strategic marketing oversight, hands-on event leadership, and active role in shaping industry recognition platforms. The educational foundation and sustained career trajectory at a senior director level reflect her as a seasoned executive with deep domain knowledge relevant to media, advertising technology, and event ecosystem marketing.
