Tamara Odom

Versatile Footwear Product Leader with Proven Track Record

Professional Overview
Tamara Odom is an accomplished Footwear Product Director with over 15 years of experience in the apparel and footwear industry. She possesses a keen eye for market trends, a deep understanding of consumer preferences, and a proven ability to drive product innovation and commercial success. Tamara's expertise spans the entire product lifecycle, from ideation and development to launch and commercialization.

Experience Summary

Current Role
As the Footwear Product Director: Close to Market at Converse, Tamara is responsible for overseeing the development and launch of the brand's near-term footwear offerings. She collaborates closely with cross-functional teams to translate consumer insights into compelling product concepts, ensuring they align with the brand's strategic vision and resonate with the target audience. Under Tamara's leadership, Converse has consistently delivered innovative footwear collections that have driven market share and revenue growth.

Career Progression
Prior to her current role, Tamara served as the Footwear Product Director: Inline Womens at Converse, where she led the development of the brand's core women's footwear line. She also held the position of Senior Global Product Line Manager: Incubate / Energy Footwear, where she spearheaded the launch of several successful product innovations. Earlier in her career, Tamara gained valuable experience as an Associate Buyer at The TJX Companies, Inc., where she honed her merchandising and buyer skills.

Academic Background
Tamara holds a Bachelor of Science degree in Fashion Merchandising from the University of Massachusetts Amherst, where she graduated with honors.

Areas of Expertise

• Footwear product development and lifecycle management

• Consumer trend analysis and market insights

• Cross-functional collaboration and stakeholder management

• Strategic planning and go-to-market strategy

• Brand positioning and product storytelling

• Data-driven decision making and performance analysis

Professional Impact
During her tenure at Converse, Tamara has played a pivotal role in the brand's continued success and market leadership. Her ability to anticipate consumer needs, coupled with her innovative product strategies, has contributed to the launch of several best-selling footwear collections. Tamara's passion for the industry and her commitment to delivering exceptional results have earned her a reputation as a highly respected and influential footwear professional.

Conclusion
Tamara Odom's extensive experience, strategic vision, and proven track record of driving product innovation and commercial success make her an invaluable asset to any organization. Her deep understanding of the footwear industry, coupled with her collaborative leadership style, position her as a versatile and impactful footwear product leader.