Tammy Trujillo-Barber
SVP Marketing Consultant (Brand + Growth)
Los Angeles, California, United States
Professional Overview
Tammy Trujillo-Barber is a seasoned marketing executive with over a decade of experience driving brand growth and digital transformation across the retail and cosmetics industries. As an SVP Marketing Consultant, she leverages her expertise in brand strategy, digital marketing, and data-driven analytics to help clients achieve their marketing and business goals.
Experience Summary
Current Role
Tammy currently serves as an SVP Marketing Consultant (Brand + Growth) at Marketing Consulting, a leading marketing strategy firm. In this role, she partners with clients to develop and execute integrated marketing campaigns that build brand equity, increase customer engagement, and drive measurable business results. Tammy is known for her ability to translate complex data into actionable insights that inform impactful marketing strategies.
Career Progression
Prior to her current role, Tammy held marketing leadership positions at several high-profile companies. As an Advisor at Noble Media, she provided strategic guidance on digital initiatives and content optimization strategies. As Vice President of Marketing at Kosas Cosmetics, she led the brand's successful relaunch and expansion into new sales channels, resulting in a 35% increase in year-over-year revenue. Earlier in her career, Tammy served as the Director of Digital Marketing at VIOLET GREY, where she spearheaded the brand's e-commerce and social media strategies, and as a Senior Marketing Manager at Nasty Gal, where she drove a 27% increase in online conversion rates.
Academic Background
Tammy holds a Bachelor of Arts degree in Marketing from the University of Southern California, where she graduated cum laude and was recognized for her outstanding academic achievements.
Areas of Expertise
- Brand strategy and positioning
- Digital marketing and e-commerce
- Data-driven marketing analytics
- Omnichannel campaign management
- Cross-functional team leadership
- Retail and consumer goods industries
Professional Impact
Tammy's work has been recognized for its innovative approach and measurable impact. She has been featured in industry publications, such as Adweek and Forbes, for her insights on leveraging data and technology to drive marketing success. Tammy is also an active contributor to marketing industry forums, sharing her expertise and best practices with peers.
Conclusion
With her wealth of experience, data-driven mindset, and collaborative approach, Tammy Trujillo-Barber is a trusted marketing consultant who helps clients navigate the evolving marketing landscape and achieve their growth and brand objectives.
