Tanvi Baweja
Business Development Specialist, Research & Analysis
Professional Overview
Tanvi Baweja is a versatile business development and research professional with a strong track record of driving growth and strategic initiatives. With expertise spanning digital marketing, market research, and business operations, she brings a unique blend of analytical and client-facing capabilities to her current role as a Business Development Specialist, Research & Analysis at THRILLWORKS.
Experience Summary
Current Role
As a Business Development Specialist, Research & Analysis at THRILLWORKS, Tanvi is responsible for conducting in-depth market research, competitive analysis, and data-driven assessments to support the company's business development strategies. She works closely with cross-functional teams to identify new market opportunities, uncover customer insights, and develop targeted growth plans that maximize the organization's competitive edge.
Career Progression
Prior to her current role, Tanvi held several impactful positions, including Market Researcher at OSF Digital, where she led North American market research initiatives, and Senior Digital Marketing & Research Associate at Google, where she leveraged data-driven insights to optimize digital marketing campaigns. She also gained valuable experience in business operations and digital marketing advisory roles at Accenture and Phronesis Partners, respectively.
Academic Background
Tanvi holds a Bachelor's degree in Business Administration from the University of Alberta, where she graduated with distinction and was recognized for her academic excellence.
Areas of Expertise
- Market research and competitive analysis
- Business development and strategic planning
- Digital marketing and data-driven decision making
- Project management and cross-functional collaboration
- Effective stakeholder communication and client relationship management
Professional Impact
During her tenure at OSF Digital, Tanvi spearheaded a comprehensive market research project that led to the successful expansion of the company's offerings into a new industry vertical, resulting in a 23% increase in annual revenue. At Google, her innovative digital marketing strategies helped several clients achieve a 17% average increase in their return on ad spend.
Conclusion
Tanvi Baweja is a driven and results-oriented business development professional who leverages her diverse expertise to drive growth and deliver measurable impact. With a proven track record of success and a passion for leveraging data-driven insights, she is poised to continue making valuable contributions to THRILLWORKS and its clients.
