TB

Tara Babovic

Tara Babovic


Brand Protection Consultant

Professional Overview


Tara Babovic is a seasoned Brand Protection Consultant with a proven track record of safeguarding the intellectual property and reputation of global brands. Leveraging her extensive expertise in the field, she provides strategic advisory services to help organizations navigate the complexities of brand protection in the digital age.

Experience Summary



Current Role


Tara currently serves as a Brand Protection Consultant at Bridge Brand Protection, where she collaborates with clients to develop and implement comprehensive strategies to detect, analyze, and mitigate online brand infringement and counterfeiting threats. In this role, she leverages her deep understanding of the evolving brand protection landscape to help clients protect their valuable assets and maintain a strong brand presence across digital channels.

Career Progression


Prior to her current position, Tara held the role of Brand Protection Specialist at a leading intellectual property law firm, where she honed her skills in conducting online brand monitoring, executing takedown processes, and providing strategic recommendations to safeguard clients' brands. Her early career was marked by her contributions as a Brand Enforcement Analyst at a multinational e-commerce platform, where she played a pivotal role in identifying and addressing complex brand protection challenges.

Academic Background


Tara holds a Bachelor of Arts degree in Business Administration from the University of Belgrade, where she specialized in Marketing. She has also completed various industry-specific certifications in brand management, digital forensics, and intellectual property law, further strengthening her expertise in the field of brand protection.

Areas of Expertise


  • Brand protection strategy development and implementation

  • Online brand monitoring and infringement detection

  • Digital brand enforcement and takedown execution

  • Cross-border intellectual property rights management

  • Stakeholder collaboration and client relationship management

  • Data analysis and reporting for strategic decision-making


Professional Impact


Throughout her career, Tara has successfully led numerous brand protection initiatives, resulting in the removal of thousands of infringing listings and the prevention of significant revenue losses for her clients. Her proactive approach and innovative problem-solving skills have earned her recognition as a trusted advisor in the industry, regularly invited to speak at leading brand protection conferences and forums.

Conclusion


Tara Babovic is a distinguished Brand Protection Consultant, dedicated to safeguarding the integrity and value of her clients' brands in the complex digital landscape. Her comprehensive expertise, combined with her strategic mindset and collaborative approach, make her a valuable asset in the evolving brand protection field.