Tara Ennis
Senior Director, Brand Communications
Los Angeles, California, United States
Professional Overview
Tara Ennis is a seasoned marketing and communications professional with over 20 years of experience in the beauty and consumer goods industry. As the Senior Director of Brand Communications at John Paul Mitchell Systems, she is responsible for spearheading the brand's strategic messaging, public relations, and digital content initiatives.
Experience Summary
Current Role
In her current role as Senior Director of Brand Communications at John Paul Mitchell Systems, Tara is responsible for leading the brand's integrated communications strategy. She oversees a team of marketing and PR professionals, ensuring the brand's messaging is cohesive and impactful across all channels. Under her leadership, the brand has successfully launched several high-profile campaigns, resulting in a 25% increase in social media engagement and a 15% boost in media placements.
Career Progression
Prior to her current role, Tara served as the Senior Copy Director at John Paul Mitchell Systems, where she was instrumental in revitalizing the brand's creative direction and tone of voice. Before that, she held the position of Copy Director, during which she played a key role in the development of the brand's award-winning advertising campaigns.
Tara's career journey also includes experience in the academic and agency sectors. She previously worked as a Marketing Manager at UCLA Extension Department of the Arts and as a Senior Account Executive at M2C Marketing & Design, where she honed her skills in brand strategy, content creation, and client management.
Academic Background
Tara holds a Bachelor of Arts degree in English Literature from the University of California, Los Angeles (UCLA), where she graduated cum laude.
Areas of Expertise
- Brand strategy and messaging
- Integrated marketing communications
- Public relations and media relations
- Digital content creation and management
- Team leadership and employee development
Professional Impact
Throughout her career, Tara has consistently demonstrated her ability to drive impactful brand initiatives. At John Paul Mitchell Systems, she has played a pivotal role in the brand's successful expansion into new markets, contributing to a 20% increase in global market share over the past three years.
Conclusion
With her comprehensive experience in the beauty and consumer goods industry, Tara Ennis is a strategic and innovative marketing leader. Her proven track record of delivering impactful brand communications campaigns, coupled with her strong leadership abilities, make her a valuable asset to any organization seeking to elevate its brand presence and connection with its target audience.
