Tayler Bradford
Professional Summary
Professional Overview
Tayler Bradford is a seasoned digital marketing and content strategy expert, currently serving as the Director of Social Media at the renowned fashion brand, Rebecca Minkoff. With a deep understanding of the evolving digital landscape and a proven track record of driving impactful social media campaigns, Tayler has established herself as a thought leader in the industry.
Experience Summary
Current Role
As the Director of Social Media at Rebecca Minkoff, Tayler is responsible for developing and executing the brand's comprehensive social media strategy. She oversees a team of social media professionals and collaborates cross-functionally to ensure the brand's digital presence aligns with its overall marketing objectives. Under Tayler's leadership, the brand has experienced a significant increase in social media engagement, leading to increased customer acquisition and brand loyalty.
Career Progression
Prior to her current role, Tayler held various marketing, social media, and content strategy positions, including serving as a Marketing, Social Media, Content and Copy Consultant at The Bradford Agency, a Content, Copy and Social Strategy specialist at Show & Tell Digital, and a Marketing Manager at Steve Madden. She also has experience as a Podcast Host and Producer at Girl Gaze Podcast, as well as a Social Media Manager at Glamour and a Brand Strategist and Copywriter at Utendahl Creative. Tayler's diverse background and breadth of experience have contributed to her holistic understanding of digital marketing and her ability to drive measurable results.
Academic Background
Tayler holds a Bachelor's Degree, Magna Cum Laude in Magazine Journalism Major, with a Marketing Minor and a Fashion and Beauty Concentration, from the renowned S.I. Newhouse School of Public Communications at Syracuse University.
Areas of Expertise
- Social media strategy and campaign development
- Content creation and optimization
- Digital marketing and e-commerce
- Brand positioning and storytelling
- Data-driven decision making and analytics
- Cross-functional team leadership and collaboration
Professional Impact
Throughout her career, Tayler has demonstrated a keen ability to drive measurable results through her innovative social media campaigns and content strategies. As the Director of Social Media at Rebecca Minkoff, she has played a pivotal role in strengthening the brand's digital presence, leading to increased brand awareness, engagement, and customer acquisition. Tayler's industry contributions and thought leadership have made her a respected voice in the digital marketing community.
Conclusion
With her extensive experience, strategic mindset, and passion for digital innovation, Tayler Bradford is poised to continue driving impactful results for the brands she serves. As she progresses in her career, Tayler remains focused on leveraging the latest digital trends and technologies to help brands navigate the evolving landscape and connect with their target audiences in meaningful ways.
