Terry Belzer
Chief Marketing Officer/Chief Product Officer
Professional Overview
Terry Belzer is a seasoned marketing and product executive with over 30 years of experience driving strategic growth and innovation for leading consumer brands. As the Chief Marketing Officer and Chief Product Officer at S-One Holdings Corporation, he leverages his deep industry expertise to spearhead the company's marketing initiatives, product development, and customer engagement efforts.
Experience Summary
Current Role
As the Chief Marketing Officer and Chief Product Officer at S-One Holdings Corporation, Terry is responsible for overseeing the company's global marketing strategy, product roadmap, and customer experience. He has been instrumental in transforming the organization's marketing approach, leveraging data-driven insights to optimize campaigns, improve customer segmentation, and enhance brand visibility. Under his leadership, S-One has seen a significant increase in market share and a stronger brand presence within its core industry.
Career Progression
Prior to joining S-One, Terry held various marketing and business development roles at Levi Strauss & Co., where he progressed from Regional Business Director to Director of Customer Marketing and Store Development. In these positions, he successfully launched new product lines, spearheaded national marketing campaigns, and led cross-functional teams to drive improved customer engagement and sales growth.
Earlier in his career, Terry gained valuable experience in the media industry, serving as the General Sales Manager at KOB AM & FM Radio and the NTR Business Development Manager at Shamrock Communications.
Academic Background
Terry holds a Bachelor's degree in Business Administration from the University of New Mexico, where he graduated with honors.
Areas of Expertise
- Strategic marketing and brand management
- Product development and innovation
- Customer segmentation and retention
- Digital marketing and e-commerce optimization
- Cross-functional collaboration and team leadership
Professional Impact
Throughout his career, Terry has demonstrated a talent for driving measurable business outcomes. At S-One, he has overseen the implementation of a comprehensive digital marketing strategy that has resulted in a 25% increase in website traffic and a 15% boost in online sales. Additionally, his product development initiatives have led to the launch of several successful new product lines, contributing to a 12% year-over-year revenue growth.
Conclusion
With his extensive experience, industry expertise, and proven track record of success, Terry Belzer is a strategic and innovative marketing and product leader poised to drive continued growth and profitability for S-One Holdings Corporation. His commitment to data-driven decision-making, customer-centric approach, and strong cross-functional leadership make him a valuable asset to the organization.
