Professional Overview
Theresia Trixie is a driven Marketing Analyst - National Account with a strong background in data analysis, business intelligence, and machine learning. Her key expertise areas include data-driven marketing, business growth, and industry analysis, with a focus on the Indonesian market.
Experience Summary
Current Role
Theresia currently serves as a Marketing Analyst - National Account at PT DJARUM, a position she has held since April 2025. Her key responsibilities include analyzing market trends, developing marketing strategies, and collaborating with cross-functional teams to drive business growth. Although specific achievements in this role are not detailed, her expertise in data analysis and machine learning is expected to significantly impact the company's marketing efforts.
Career Progression
Theresia's career has been marked by steady progression and diverse experience. Notable previous roles include Data Warehouse and Business Intelligence at Sinar Mas Land, Machine Learning Cohort at Bangkit Academy, and Data Analyst at SOKO FINANCIAL. Her career trajectory demonstrates a growth path from academic roles, such as Assistant Lecturer and Lab Assistant at the University of Brawijaya, into corporate positions, showcasing her adaptability and eagerness to apply theoretical knowledge in practical settings.
Academic Background
Theresia holds an undergraduate degree in Mathematics from the University of Brawijaya. Her academic foundation in mathematics has provided a solid base for her career in data analysis and machine learning. Additionally, she has been a recipient of scholarships, notably from Djarum Beasiswa Plus, highlighting her academic achievements.
Areas of Expertise
Theresia's expertise spans several areas, including:
- Industry-specific skills: Data analysis, marketing strategy, and business intelligence.
- Technical competencies: Machine learning, data warehousing, and programming.
- Leadership and management capabilities: Although specific leadership roles are not highlighted, her experience as an Assistant Lecturer and Lab Assistant demonstrates her ability to guide and mentor.
Professional Impact
While specific projects or initiatives are not detailed, Theresia's involvement in various roles, especially her participation in the Machine Learning Cohort at Bangkit Academy, indicates her potential to contribute significantly to her industry. Her ability to analyze data, develop strategies, and work collaboratively is expected to drive growth and innovation in her current and future endeavors.
Conclusion
Theresia Trixie's professional trajectory is marked by a steady pursuit of knowledge and application of skills in data analysis, machine learning, and marketing. Currently focused on her role as a Marketing Analyst - National Account, she brings a unique blend of academic rigor and practical experience to her work. Her value proposition lies in her ability to analyze complex data sets, develop insightful marketing strategies, and contribute to business growth, making her a valuable asset in the Indonesian marketing landscape.
