Professional Summary

Professional Overview

Ti Chang is the Chief Design Officer at CRAVE, a leading design-driven consumer products company. With over 15 years of experience in industrial design, product development, and entrepreneurship, Ti has established a reputation as a visionary leader in the design industry.

Experience Summary

Current Role

As the Chief Design Officer at CRAVE, Ti is responsible for overseeing the company's design strategy, innovation, and product development. She leads a team of talented designers in creating award-winning products that blend form, function, and user experience. Under her leadership, CRAVE has become known for its innovative and aesthetically-pleasing designs that have resonated with consumers worldwide.

Career Progression

Prior to joining CRAVE, Ti was the Owner of DesignHustler (formerly TC STUDIO), her own design consultancy firm, where she worked with a diverse range of clients across various industries. She also founded INCOQNITO, LLC, a design-focused startup. Earlier in her career, Ti held design roles at Trek Bicycle Corporation, Goody Products - Newell Rubbermaid, and other renowned design firms, honing her skills and building a strong foundation in industrial design.

Academic Background

Ti holds a Master's degree in Design Products from the prestigious Royal College of Art and a Bachelor's degree in Industrial Design from the Georgia Institute of Technology. Her academic achievements and specialized training have been instrumental in shaping her design expertise and innovative approach.

Areas of Expertise

• Industrial design and product development

• User-centered design and ergonomics

• Conceptual and strategic design thinking

• Entrepreneurship and design-driven innovation

• Design team leadership and management

Professional Impact

Throughout her career, Ti has been recognized for her design excellence and industry contributions. Her work has been featured in numerous design publications and has won several prestigious awards, including the Red Dot Design Award and the iF Design Award. Ti's designs have not only captivated consumers but have also set new standards in their respective product categories.

Conclusion

With her extensive design expertise, entrepreneurial mindset, and proven track record of success, Ti Chang is a respected leader in the design industry. As the Chief Design Officer at CRAVE, she continues to push the boundaries of innovation and deliver products that delight and inspire consumers around the world.