Tiffany Zeigler

Chief Marketing Officer

Professional Overview

Tiffany Zeigler is a strategic marketing executive with over 20 years of experience driving growth and innovation for leading professional services firms. As the Chief Marketing Officer at Polsinelli, she is responsible for developing and executing integrated marketing strategies that elevate the firm's brand, generate high-quality leads, and support the firm's ambitious business objectives.

Experience Summary

Current Role

As Chief Marketing Officer at Polsinelli, Tiffany spearheads the firm's marketing and business development initiatives, with a focus on strengthening client relationships, expanding the firm's footprint, and positioning Polsinelli as a thought leader in the legal industry. She leads a talented team of marketing professionals to deliver impactful campaigns, strategic content, and data-driven insights that support the firm's growth and client service goals.

Career Progression

Prior to joining Polsinelli, Tiffany held senior marketing and business development roles at several prominent law firms, including Alston & Bird, Bryan Cave, and Powell Goldstein. In these positions, she consistently delivered measurable results, such as increasing brand awareness, driving new business opportunities, and improving client satisfaction. Tiffany's ability to align marketing strategies with organizational objectives has been instrumental in her career progression and the success of the firms she has served.

Academic Background

Tiffany holds a Bachelor of Arts degree in Marketing from the University of Georgia, where she graduated cum laude.

Areas of Expertise

• Integrated marketing strategy development and execution

• Client experience and relationship management

• Digital marketing and content creation

• Business development and lead generation

• Strategic planning and change management

• Cross-functional team leadership and collaboration

Professional Impact

Throughout her career, Tiffany has spearheaded numerous high-profile initiatives that have delivered tangible results for her employers. For example, at Alston & Bird, she led the firm's rebranding effort, which resulted in a 25% increase in website traffic and a 15% boost in client engagement. At Bryan Cave, she developed a targeted industry-focused marketing campaign that generated a 20% increase in qualified leads and a 12% uptick in new client wins.

Conclusion

With her extensive experience, strategic mindset, and proven track record of success, Tiffany Zeigler is a dynamic marketing leader who is poised to drive continued growth and innovation at Polsinelli. Her deep understanding of the legal industry, coupled with her ability to adapt to changing market conditions, make her a valuable asset to the firm and its clients.