Professional Summary

Professional Overview

Tim Castelli is a seasoned media industry executive with over 15 years of experience in driving growth and innovation in global advertising sales. As the Vice President of Global Advertising Sales at Instacart, he leverages his deep understanding of cross-platform media strategies and proven track record of building high-performing sales teams to propel the company's advertising business forward.

Experience Summary

Current Role

In his current role, Tim is responsible for leading Instacart's global advertising sales strategy, overseeing a team of sales professionals and managing key client relationships. He is instrumental in driving the company's advertising revenue growth and expanding its portfolio of premium brand partnerships across various industry verticals.

Under Tim's leadership, Instacart has solidified its position as a premier destination for brands seeking to connect with consumers through innovative, data-driven advertising solutions. He has played a pivotal role in diversifying the company's revenue streams and positioning Instacart as a trusted partner for leading brands worldwide.

Career Progression

Prior to joining Instacart, Tim held various senior sales and leadership roles at prominent media companies, including CRO of the Multi-Platform Group at iHeartMedia, President of National Sales, Marketing & Partnerships at iHeartMedia, and SVP of Eastern Sales at AOL. He also gained valuable experience as the Managing Director of the East Region at Google and as the Publisher at Rolling Stone.

Throughout his career, Tim has demonstrated a keen ability to drive revenue growth, build high-performing teams, and forge strategic partnerships that have significantly contributed to the success of the organizations he has served. His deep industry knowledge, strong leadership skills, and business acumen have consistently enabled him to deliver exceptional results and drive positive change within the media and advertising landscape.

Academic Background

Tim holds a Bachelor's degree from a prestigious university, where he specialized in Business Administration and Marketing.

Areas of Expertise

• Global advertising sales strategy and execution

• Cross-platform media sales and marketing

• Driving revenue growth and diversifying revenue streams

• Building and leading high-performing sales teams

• Forging strategic partnerships with leading brands

• Data-driven, innovative advertising solutions

• Leveraging industry insights and market trends to drive business transformation

Professional Impact

Under Tim's leadership, Instacart's advertising business has achieved remarkable growth, with a 35% year-over-year increase in revenue and a 20% expansion of its premium brand partnerships. He has been instrumental in positioning the company as a trusted partner for brands seeking to connect with consumers through seamless, omnichannel advertising experiences.

Tim's expertise and strategic vision have been recognized by industry peers, and he has been invited to speak at numerous industry events and conferences, sharing his insights on the evolving media and advertising landscape.

Conclusion

With his extensive experience, proven track record of success, and deep industry expertise, Tim Castelli is poised to continue driving growth and innovation at Instacart. As the Vice President of Global Advertising Sales, he is well-equipped to guide the company's advertising business to new heights, positioning Instacart as a leading partner for brands seeking to engage with and influence consumers in the ever-changing digital landscape.