Tina Dunn

Chief Digital & Marketing Officer

Professional Overview
Tina Dunn is an accomplished digital and marketing executive with extensive experience driving growth and innovation in the retail and fashion industries. As the Chief Digital & Marketing Officer at vineyard vines, she is responsible for leading the company's digital transformation and overseeing its integrated marketing strategy.

Experience Summary

Current Role
In her current role as Chief Digital & Marketing Officer at vineyard vines, Tina is spearheading the company's digital initiatives, including the development of a best-in-class e-commerce platform, the implementation of cutting-edge marketing technologies, and the optimization of the brand's omnichannel customer experience. Under her leadership, vineyard vines has seen a significant increase in online sales and customer engagement.

Career Progression
Prior to joining vineyard vines, Tina held senior leadership positions at renowned fashion brands, including Veronica Beard, Tory Burch, and Ralph Lauren. At Veronica Beard, she served as the Senior Vice President of Direct to Consumer, where she drove impressive growth in the brand's digital and retail channels. At Tory Burch, she led the global digital strategy, marketing, and site merchandising teams, helping to expand the brand's international reach and digital presence. During her tenure at Ralph Lauren, Tina held various marketing and digital roles, where she played a pivotal role in enhancing the brand's e-commerce capabilities and digital marketing initiatives.

Academic Background
Tina holds a Bachelor of Arts degree from the University of Connecticut, where she graduated with honors.

Areas of Expertise
Tina's areas of expertise include digital transformation, e-commerce optimization, omnichannel strategy, brand marketing, and data-driven decision making. She is a strategic thinker and a passionate advocate for leveraging technology to drive business growth and enhance the customer experience.

Professional Impact
Throughout her career, Tina has demonstrated a track record of success in driving innovative digital and marketing initiatives that have delivered measurable results. She is known for her ability to identify and capitalize on emerging trends, as well as her collaborative leadership style that empowers cross-functional teams to achieve ambitious goals.

Conclusion
With her extensive industry experience, proven leadership skills, and unwavering commitment to excellence, Tina Dunn is well-positioned to continue shaping the future of vineyard vines as its Chief Digital & Marketing Officer. Her expertise and strategic vision will be instrumental in further elevating the brand's digital presence and driving sustainable growth in an ever-evolving retail landscape.