Tina Morarity-Breunig
VP of Marketing & Sales Operations at Netformx
Professional Overview
Tina Morarity-Breunig is an accomplished marketing and sales operations executive with over 20 years of experience driving strategic initiatives and optimizing performance across diverse industries. As the VP of Marketing & Sales Operations at Netformx, she leverages her extensive expertise to spearhead the company's marketing and sales operations, positioning it for continued growth and success.
Experience Summary
Current Role
As the VP of Marketing & Sales Operations at Netformx, Tina is responsible for leading the company's marketing and sales operations functions. She oversees the development and implementation of comprehensive marketing strategies, ensuring the effective promotion of Netformx's products and services. Tina also manages the sales operations team, streamlining processes and driving efficiency to support the sales organization in achieving its targets.
Career Progression
Prior to her current role, Tina held various leadership positions, including Owner/Marketing at Casque Wines, Marketing Consultant at TMB Marketing, Event Director at TeleManagement Forum, and Worldwide Tradeshow Manager at Agilent Technologies. Throughout her career, she has demonstrated a track record of success in developing and executing data-driven marketing campaigns, optimizing sales operations, and driving organizational growth.
Academic Background
Tina holds a Bachelor of Science degree in Marketing from the University of California, Davis, where she graduated with honors.
Areas of Expertise
- Strategic marketing and brand management
- Sales operations optimization
- Data analysis and performance measurement
- Project management and team leadership
- Event planning and tradeshow management
- Enhancing customer engagement and experience
Professional Impact
During her tenure at Netformx, Tina has spearheaded several initiatives that have contributed to the company's success. She has implemented a comprehensive marketing automation platform, resulting in a 25% increase in lead generation and a 15% improvement in conversion rates. Additionally, Tina has streamlined the sales operations processes, leading to a 20% reduction in administrative overhead and a 12% increase in sales team productivity.
Conclusion
Tina Morarity-Breunig's extensive experience, strategic mindset, and proven track record of driving positive results make her a valuable asset to Netformx. As the VP of Marketing & Sales Operations, she continues to play a pivotal role in shaping the company's marketing and sales strategies, fostering growth, and delivering exceptional value to its customers.
