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Tina Reed Phillips

Tina Reed-Phillips



Professional Overview



Tina Reed-Phillips is an experienced Sales Operations Manager with a focus on the Federal sector. In her current role at AVI-SPL, she oversees the end-to-end sales processes and operational support for the company's government clients. With over 15 years of industry experience, Tina has developed a strong expertise in account management, customer service, and sales administration.

Experience Summary



Current Role



As the Sales Operations Manager - Federal at AVI-SPL, Tina is responsible for ensuring the efficient and effective delivery of sales and support services to the company's government customers. Her key responsibilities include:

  • Managing the sales operations team to drive process improvements and operational excellence

  • Serving as the primary liaison between the sales, customer service, and technical teams to optimize the customer experience

  • Developing and implementing sales reporting and analytics to provide actionable insights for strategic decision-making

  • Collaborating with cross-functional stakeholders to identify and address challenges, and implement solutions that enhance operational efficiency


Through her leadership, Tina has played a pivotal role in streamlining the company's sales processes, improving customer satisfaction, and driving revenue growth within the Federal sector.

Career Progression



Prior to her current role, Tina held various positions in the technology and audiovisual industries, including Lead Customer Support Representative/Inside Sales at Whitlock, Sales Administrator at AVI-SPL, and Account Manager at Cobb Technologies. These roles have provided her with a well-rounded understanding of the industry, customer relations, and sales operations.

Throughout her career, Tina has consistently demonstrated her ability to drive process improvements, enhance customer experiences, and contribute to the overall success of the organizations she has served.

Academic Background



Tina holds a Bachelor's degree in Business Administration from the University of Virginia, where she graduated with honors.

Areas of Expertise



  • Sales operations and process optimization

  • Customer relationship management

  • Account management and client service

  • Data analysis and reporting

  • Cross-functional collaboration and team leadership


Professional Impact



During her tenure at AVI-SPL, Tina has been instrumental in developing and implementing sales reporting and analytics strategies that have enabled the company to make more informed decisions and improve its overall sales performance. Her ability to bridge the gap between sales, customer service, and technical teams has been pivotal in enhancing the customer experience and strengthening relationships with key Federal clients.

Conclusion



Tina Reed-Phillips is a seasoned Sales Operations Manager with a proven track record of driving operational excellence and client satisfaction within the Federal sector. Her extensive industry experience, coupled with her strong leadership and analytical skills, make her a valuable asset to the AVI-SPL team. Tina is dedicated to continuously improving processes, fostering cross-functional collaboration, and delivering measurable results that contribute to the overall success of the organization.