Professional Summary
Professional Overview
Todd Bartell is a seasoned digital marketing and sales executive with over 15 years of experience driving growth and innovation in the media and advertising industry. As the Partner and VP of Digital Marketing at Velocity Media Lab, he leverages his deep expertise in digital strategy, data analytics, and client relations to help businesses optimize their online presence and achieve measurable marketing success.
Experience Summary
Current Role
As the Partner and VP of Digital Marketing at Velocity Media Lab, Todd is responsible for overseeing the agency's digital marketing operations, including campaign management, performance optimization, and client engagement. He works closely with the leadership team to develop and implement innovative digital solutions that address the evolving needs of Velocity's diverse client base. Under his guidance, the agency has consistently delivered high-impact results, earning it a reputation as a trusted partner for businesses seeking to maximize their digital marketing investments.
Career Progression
Prior to his current role, Todd held several leadership positions in the digital sales and marketing industry. As the Digital Sales Manager at CBS Corporation, he spearheaded the development and execution of comprehensive digital marketing strategies for national advertising clients. Before that, he served as the Sales Director at DexYP, where he led a team of sales professionals in driving digital revenue growth and client retention. Earlier in his career, Todd held various roles at YP, The Real Yellow Pages®, including Area Sales Manager for Digital Acquisition and ASMI-P Area Internet Sales Manager, where he honed his expertise in local digital marketing solutions.
Academic Background
Todd holds a Bachelor's degree in Business Administration from the University of California, Davis, with a focus on Marketing and Entrepreneurship.
Areas of Expertise
- Digital Marketing Strategy and Implementation
- Data-Driven Campaign Optimization
- Client Relationship Management
- Sales Team Leadership and Development
- Performance Reporting and Analytics
- Local and National Digital Advertising Solutions
Professional Impact
Throughout his career, Todd has demonstrated a proven track record of driving measurable results for his clients and employer organizations. At Velocity Media Lab, he has spearheaded the development of innovative digital marketing campaigns that have consistently exceeded client expectations, leading to increased customer retention and new business opportunities. His ability to translate complex data into actionable insights has enabled him to develop highly effective digital strategies that have consistently delivered strong ROI for Velocity's clients.
Conclusion
With his extensive experience, proven leadership skills, and deep industry expertise, Todd Bartell is a valuable asset to Velocity Media Lab and the clients they serve. As the Partner and VP of Digital Marketing, he is poised to continue driving the agency's growth and success, while also making meaningful contributions to the evolving digital marketing landscape.
