Professional Summary

Professional Overview

Todd Dupey is a seasoned marketing research and insights professional with over 20 years of experience in the industry. As the Senior Vice President - Sector Lead for Marketing Research and Insights at YouGov, he oversees a team of researchers and analysts focused on providing data-driven solutions to clients across various sectors.

Experience Summary

Current Role

In his current role at YouGov, Todd is responsible for leading a team of marketing research and insights professionals to deliver high-quality data analysis, consumer insights, and strategic recommendations to clients. He has been instrumental in driving the company's growth and expanding its market presence, particularly in the services and technology sectors.

Career Progression

Prior to joining YouGov, Todd held various leadership positions in the marketing research industry, including Vice President of Account Management at Ipsos and Vice President of Research Management and Client Service at Kantar TNS. Throughout his career, he has demonstrated a strong ability to manage complex projects, build client relationships, and drive innovative solutions to address evolving market needs.

Academic Background

Todd holds a Master of Business Administration from Southern Methodist University, as well as a Master's degree in Psychology from Springfield College and a Bachelor's degree in Psychology from the University of San Diego. His academic background has provided him with a well-rounded understanding of consumer behavior, data analysis, and strategic decision-making.

Areas of Expertise

• Proven expertise in marketing research and consumer insights

• In-depth knowledge of the services and technology sectors

• Adept at leading cross-functional teams and driving strategic initiatives

• Skilled in data analysis, interpretation, and translating insights into actionable recommendations

• Excellent project management and client relationship management capabilities

Professional Impact

Under Todd's leadership, the marketing research and insights team at YouGov has delivered numerous high-impact projects, including a groundbreaking study on the digital media consumption habits of millennials and a comprehensive market analysis that helped a leading technology company refine its product strategy. His contributions have been recognized by industry peers, and he is known for his ability to translate complex data into clear, actionable insights.

Conclusion

With his extensive experience, strong leadership skills, and deep industry expertise, Todd Dupey is well-positioned to continue driving innovation and delivering exceptional value to YouGov's clients. He is committed to leveraging the latest research methodologies and data analytics tools to provide clients with the insights they need to make informed, data-driven decisions.