Professional Summary

Professional Overview

Todd Mumford is a seasoned marketing executive and co-founder with over 15 years of experience driving growth for both startups and established organizations. As the Co-Founder of Riverbed Marketing and a Marketing Advisor at HdL Companies, he leverages his deep expertise in demand generation, digital marketing, and strategic planning to help clients achieve their business objectives.

Experience Summary

Current Role

As the Co-Founder of Riverbed Marketing, Todd is responsible for developing and executing innovative marketing strategies that drive customer acquisition and revenue growth for a diverse portfolio of clients. In his role as a Marketing Advisor at HdL Companies, he provides strategic counsel and tactical support to help public sector organizations navigate the evolving landscape of cannabis regulations and compliance.

Career Progression

Prior to his current roles, Todd held various leadership positions, including Senior Director of Growth Marketing at Cognota, Director of Demand Generation at Rewind, and Co-Founder and Chief Strategy Officer at Riverbed Marketing. He has also gained valuable experience as an Executive Member at Pavilion and in senior marketing roles at Healing Natural Oils and Park City Rental Properties. Throughout his career, Todd has consistently demonstrated his ability to drive measurable results through data-driven marketing initiatives and cross-functional collaboration.

Academic Background

Todd holds a Bachelor of Business Administration from the University of British Columbia, where he specialized in marketing and entrepreneurship.

Areas of Expertise

• Digital marketing strategy and execution

• Demand generation and lead nurturing

• Search engine optimization (SEO) and content marketing

• Marketing technology and automation

• Strategic planning and business development

• Cross-functional team leadership and collaboration

Professional Impact

During his tenure at Riverbed Marketing, Todd has overseen the development and implementation of award-winning marketing campaigns that have helped clients achieve significant revenue growth and brand recognition. As a Marketing Advisor at HdL Companies, he has played a key role in guiding public sector organizations through the complex landscape of cannabis regulations, ensuring their compliance and supporting their strategic objectives.

Conclusion

With his proven track record of success, Todd Mumford is a versatile marketing leader who is well-equipped to help organizations of all sizes navigate the ever-changing business landscape and achieve their growth goals. His deep industry expertise, strategic mindset, and collaborative approach make him a valuable asset to any team.