Professional Summary

Professional Overview

Tom Frank is a seasoned music industry executive with extensive expertise in sync marketing and licensing for major record labels. As the Vice President of Sync Marketing at Concord's Label Group, he is responsible for driving the company's global sync strategy, securing high-profile placements for its diverse artist roster, and maximizing revenue from synchronization opportunities across film, television, advertising, and digital media.

Experience Summary

Current Role

In his current role as VP of Sync Marketing, Tom oversees a team of sync professionals and leads the development and implementation of innovative sync strategies for Concord's portfolio of record labels. He has a proven track record of securing lucrative sync deals and generating significant revenue growth for the company, with a particular focus on identifying and capitalizing on emerging market trends and opportunities.

Career Progression

Prior to his current role, Tom held progressively senior positions within Concord's sync and licensing department, serving as the Senior Director of Sync Marketing for Recorded Music and the Director of Sync for Recorded Music. Before joining Concord, he gained valuable industry experience working as a Creative Sync and Licensing Executive at Bucks Music Group and as a Sync and Licensing Intern at [PIAS].

Academic Background

Tom holds a Bachelor of Arts (BA Hons) degree in Professional Musicianship from the Brighton Institute of Modern Music, where he developed a strong foundation in music theory, production, and industry practices.

Areas of Expertise

• Sync marketing and licensing strategy development

• Negotiation and deal-making for high-profile sync placements

• Identification and exploitation of emerging sync trends and opportunities

• Cross-functional collaboration with artists, A&R, marketing, and sales teams

• Talent development and mentorship of junior sync professionals

Professional Impact

Throughout his career, Tom has been instrumental in securing numerous high-profile sync placements for Concord's artists, contributing to significant revenue growth and international brand exposure. He has spearheaded innovative sync initiatives that have positioned the company as a market leader in the sync licensing space. Tom's passion for music, coupled with his deep industry knowledge and strategic acumen, make him a valuable asset to the Concord team and a respected figure within the broader music industry.

Conclusion

With over a decade of experience in the music industry, Tom Frank is a seasoned sync marketing and licensing expert who has consistently delivered exceptional results for the companies he has worked for. In his current role as VP of Sync Marketing at Concord, he is poised to continue driving the company's sync strategy and further cementing its position as a leading force in the global music landscape.