Professional Overview
Tony Imperato is a seasoned media executive with a strong background in sales, marketing, and leadership, currently serving as the Branded Content/Experiential Partnership Sales Director. His key expertise areas include branded content, experiential partnerships, and sales strategy, with a focus on the media and entertainment industry.
Experience Summary
Current Role
As the Branded Content/Experiential Partnership Sales Director at Mansueto Ventures, Tony is responsible for developing and executing sales strategies to drive revenue growth. His key responsibilities include leading sales teams, building client relationships, and identifying new business opportunities. Although specific achievements in this role are not available, his extensive experience in the industry suggests a strong ability to impact business growth and development.
Career Progression
Tony's career progression is marked by notable roles such as West Coast Director at Future PLC, Executive Director at Dennis, and Senior Account Executive at Undertone. Prior to these positions, he held various leadership roles at Meredith Corporation, including Vice President & Managing Director, Meredith 360, and Vice President & Publisher, Better Homes and Gardens/BetterHomesandGardens.com. These roles demonstrate a trajectory of growth and increased responsibility, with a focus on sales, marketing, and leadership.
Areas of Expertise
Tony's areas of expertise include sales strategy, team leadership, client relationship management, and revenue growth. His experience in the media industry has provided him with a strong understanding of the market and the ability to develop effective sales and marketing strategies.
Professional Impact
Although specific notable projects or initiatives are not available, Tony's extensive experience and leadership roles suggest a strong ability to make significant contributions to the industry. His current role at Mansueto Ventures is likely to have a meaningful impact on the company's revenue growth and sales strategy.
Conclusion
Tony Imperato is a seasoned media executive with a strong background in sales, marketing, and leadership. His current role as Branded Content/Experiential Partnership Sales Director at Mansueto Ventures demonstrates his ability to drive revenue growth and develop effective sales strategies. With a focus on the media and entertainment industry, Tony is well-positioned to continue making significant contributions to the field.
