Tracey Klepic
Vice President Marketing, Aerinet
Professional Overview
Tracey Klepic is an accomplished marketing executive with over 20 years of experience driving strategic growth and market expansion for leading technology companies. As the Vice President of Marketing at Aerinet, Klepic leverages her deep industry expertise and proficiency in developing and executing omnichannel marketing strategies to elevate the company's brand recognition and drive revenue growth.
Experience Summary
Current Role
As the Vice President of Marketing at Aerinet, Klepic is responsible for overseeing all marketing initiatives, including brand management, digital marketing, content creation, lead generation, and customer engagement. Under her leadership, Aerinet has experienced a 25% year-over-year increase in website traffic and a 20% uplift in qualified sales leads. Klepic's strategic vision and data-driven approach have been instrumental in positioning Aerinet as a leading provider of innovative networking solutions in the industry.
Career Progression
Prior to joining Aerinet, Klepic held various leadership roles, including CEO and CMO Consultant at Traintele.com, where she guided the company's rebranding and digital transformation efforts, resulting in a 35% increase in customer acquisition. She also served as the Senior Manager/Director of Go-To-Market Programs at Cisco, where she spearheaded the launch of a successful partner enablement program that drove a 15% increase in channel revenue. Earlier in her career, Klepic held director-level positions at NRTC, where she led the education and professional services divisions, contributing to the company's growth and client satisfaction.
Academic Background
Klepic holds a Bachelor of Science in Business Administration from the University of Virginia, where she graduated with honors. She has also completed executive leadership programs at Stanford University and Harvard Business School, further enhancing her strategic and operational expertise.
Areas of Expertise
- Integrated marketing strategy and execution
- Digital marketing and lead generation
- Brand management and positioning
- Channel partner enablement and management
- Data-driven decision making and analytics
- Cross-functional team leadership and collaboration
Professional Impact
Throughout her career, Klepic has demonstrated a strong track record of driving business growth and delivering measurable results. Her innovative approach to marketing and her ability to align strategic initiatives with organizational objectives have made her a valuable asset to the companies she has served. Klepic's thought leadership and industry contributions have also been recognized, as she has been featured in various marketing publications and invited to speak at industry conferences.
Conclusion
With her extensive experience, proven leadership skills, and deep understanding of the technology industry, Tracey Klepic is well-positioned to continue driving Aerinet's marketing success and cementing the company's position as a market leader. Her strategic vision, data-driven approach, and commitment to delivering exceptional results make her a valuable asset to the organization.
