Vanesa Di Feo

Professional Summary

Vanesa Di Feo is an experienced and versatile digital commerce professional with a strong track record of driving growth and innovation in the retail and e-commerce sectors. As the Regional Digital Commerce Manager at Infracommerce Latam, she is responsible for overseeing digital strategy and operations across multiple markets in Latin America.

Professional Experience

Current Role

Regional Digital Commerce Manager, Infracommerce Latam (June 2021 - Present)

• Providing strategic leadership and tactical execution for digital commerce initiatives across Latin America

• Optimizing e-commerce performance and profitability through data-driven decision-making and process improvements

• Collaborating with cross-functional teams to deliver seamless omnichannel customer experiences

• Driving digital transformation and adoption of emerging technologies to enhance the company's competitive edge

Career Progression

Dexter - Stock Center Manager, Grupo DABRA (January 2021 - May 2021)

• Managed the inventory and logistics for the Dexter e-commerce platform, optimizing supply chain efficiency

• Implemented data-driven processes to improve product availability and reduce stock-outs

Jefe Comercial Ecommerce, Grupo DABRA (January 2019 - January 2021)

• Oversaw the e-commerce operations for the Dexter, StockCenter, and Moov brands within the Grupo DABRA portfolio

• Spearheaded the development and expansion of the company's digital sales channels, driving substantial revenue growth

Jefe de Nuevos Negocios Marketplace - Tiendas - B2B - Adsales, Netshoes Argentina (July 2017 - May 2019)

• Developed and executed strategies to grow the company's marketplace, B2B, and advertising sales business units

• Launched new product categories and revenue streams, contributing to the overall profitability of the organization

Education

Bachelor of Business Administration, Universidad de Buenos Aires

• Graduated with Honors

Areas of Expertise

• Digital commerce strategy and operations

• Omnichannel customer experience optimization

• Data-driven decision-making and performance analytics

• Supply chain and inventory management

• Marketplace and B2B business development

• Cross-functional collaboration and team leadership

Professional Impact

• Drove double-digit revenue growth for Grupo DABRA's e-commerce operations through strategic initiatives and process improvements

• Successfully launched and scaled new business units at Netshoes Argentina, contributing to the company's overall profitability

• Recognized as a thought leader in the Latin American e-commerce industry, frequently invited to speak at industry events and conferences

Conclusion

With her extensive experience in digital commerce, strong analytical capabilities, and proven track record of driving growth and innovation, Vanesa Di Feo is a valuable asset to Infracommerce Latam. Her deep understanding of the Latin American retail landscape and expertise in leveraging data and technology to optimize e-commerce performance make her well-equipped to lead the company's regional digital commerce initiatives.