Professional Role and Company Overview
Victorien Tixier is the Co-Founder and Chief Executive Officer (CEO) of ScorePlay, a pioneering sports technology startup specializing in AI-powered media management solutions for sports organizations. ScorePlay’s platform is a next-generation content management system (CMS) designed to help sports clubs centralize, automate, and monetize their photo and video content efficiently. The company currently serves over 130 sports teams globally, expanding across multiple sports including soccer, basketball, rugby, and esports.
Educational Background
Victorien holds a Master in Management with a digital major from HEC Paris (2015–2020), a prestigious French business school. His academic background combines business management and digital expertise, providing a foundation for leading technology-driven sports media solutions. He has also been involved in entrepreneurial activities during his studies, including co-founding The Seed Project.
Career and Experience Highlights
Prior to founding ScorePlay, Victorien gained hands-on business experience in the sports sector during a U.S. internship at Sofive Soccer Centers, a leading five-a-side soccer company. There, he initiated an automated video recording system for soccer centers, evidencing early interest in combining sports and technology.
Victorien launched ScorePlay in 2020 alongside co-founder Xavier Green (CTO, engineering background). Initially targeting professional soccer clubs, they identified a significant market gap for tools to manage high volumes of media content produced by photographers, videographers, and social media teams. Clubs were facing inefficiencies such as manual tagging, content distribution delays, and collaboration bottlenecks between athletes, teams, and marketing departments.
Under Victorien’s leadership, ScorePlay developed a SaaS platform with AI-powered automatic tagging of players and sponsors logos, real-time content distribution through mobile apps (enabling players to access content seconds after games), and streamlined access for commercial partners. This solution has demonstrated considerable value to clubs:
- 150% increase in player-driven social media posts within two hours post-game (data from club Real Sociedad).
- Significant time savings for marketing and communications teams, eliminating manual tagging and distribution workflows.
- Expanded functionality to include fan engagement tools and future monetization strategies through NFTs and blockchain technologies.
Strategic Vision and Growth
Victorien has articulated a clear strategy for scaling ScorePlay internationally, focusing on:
- Expanding penetration in soccer, while accelerating entry into basketball, rugby, and esports markets.
- Hiring country-specific market managers in key territories such as the U.S., UK, and Germany to support growth.
- Developing innovative fan engagement and monetization features leveraging blockchain and NFTs, with beta testing underway and planned launch within the current year.
Funding milestones include raising over €1 million in investments, with notable backing from high-profile sports figures such as Alexis Ohanian and Alex Morgan, as well as attention from investors like Kevin Durant and Mario Götze. The company garnered significant media attention with coverage in Forbes, Inc., Sports Business Journal, and inclusion of Victorien and co-founder Xavier in the Forbes 30 Under 30 Sports list for 2025.
Industry Recognition and Media Presence
- Featured in Forbes and Inc. for innovative use of AI in sports media management.
- Participated in panels and forums such as the 2025 SVG Content Management Forum, emphasizing leadership in digital sports media technology.
- Active digital presence with over 500 LinkedIn connections.
- Public speaking and interviews present Victorien as an articulate thought leader focused on merging technology and sports content distribution.
Location and Professional Network
Victorien is based in Brooklyn, New York, strategically positioned in a major sports and tech hub. This facilitates engagement with U.S. market clients and investors. His LinkedIn profile (https://www.linkedin.com/in/victorien-tixier-28543510b) further substantiates his extensive network across the sports innovation ecosystem.
Summary of Actionable Insights:
Victorien Tixier’s background in business and technology, combined with his proven success in scaling ScorePlay across multiple sports, highlights him as a visionary leader in sports media tech. His active engagement with AI-driven automation solves operational bottlenecks critical to sports clubs’ media management and brand-building efforts. Investors and strategic partners with interests in sports tech, digital media monetization, and fan engagement innovations may find significant alignment with his growth objectives and ScorePlay’s expanding market footprint.
