Vidita Kochar

Co-Founder
West Bengal, India

Professional Overview

Vidita Kochar is a seasoned entrepreneur and industry expert with a proven track record of driving innovation and business growth. As the Co-Founder of Jewelbox, she leverages her extensive experience in e-commerce and digital marketing to lead the company's strategic vision and oversee its day-to-day operations.

Experience Summary

Current Role

As the Co-Founder of Jewelbox, Vidita is responsible for spearheading the company's product development, marketing, and overall business strategy. Under her leadership, Jewelbox has established itself as a leading online jewelry retailer, offering a curated selection of high-quality, affordable jewelry pieces to customers across India.

Career Progression

Prior to co-founding Jewelbox, Vidita held senior roles at Swiggy, one of India's largest food delivery platforms. As the Senior Category Manager for Instamart, she played a crucial role in expanding the company's fast-moving consumer goods (FMCG) offerings and streamlining the supply chain processes. Before that, she served as the Regional Category Manager for the West region, where she successfully drove the growth and optimization of Swiggy's product categories in the region.

Vidita's entrepreneurial journey began in 2013 when she co-founded Planmyad, a digital marketing agency that catered to small and medium-sized businesses. As the Co-Founder, she led the company's strategy and operations, helping clients achieve their marketing and advertising goals through innovative digital solutions.

Academic Background

Vidita holds a Bachelor's degree in Computer Science from the University of Calcutta, where she graduated with distinction. Her strong technical foundation, combined with her business acumen, has been instrumental in her success as an entrepreneur and industry leader.

Areas of Expertise

• E-commerce and online retail

• Digital marketing and advertising

• Category management and supply chain optimization

• Entrepreneurship and business strategy

• Innovative product development and positioning

Professional Impact

During her tenure at Swiggy, Vidita played a pivotal role in expanding the company's FMCG offerings, which contributed to a significant increase in revenue and customer satisfaction. At Planmyad, she helped numerous small and medium-sized businesses create effective digital marketing campaigns, resulting in increased brand awareness and customer acquisition.

As the Co-Founder of Jewelbox, Vidita has leveraged her extensive industry knowledge and entrepreneurial skills to position the company as a leading online jewelry retailer in India. Under her leadership, Jewelbox has experienced consistent year-over-year growth, delivering high-quality products and exceptional customer service.

Conclusion

Vidita Kochar is a versatile and innovative professional who has successfully navigated the dynamic landscape of e-commerce, digital marketing, and entrepreneurship. Her commitment to driving business growth, coupled with her strong technical expertise and creative problem-solving abilities, make her a valuable asset to any organization. Vidita is poised to continue her successful trajectory as she leads Jewelbox to new heights of success.