Executive Summary
Vivek Bhaskaran is the Founder, CEO, and Executive Chairman of QuestionPro, a globally recognized leader in web-based survey and research technology. He has played a pivotal role in the company’s strategic direction, technology innovation, and leadership since its inception in 2006. Under his guidance, QuestionPro has evolved from a small startup to a mature software company generating over $30 million in annual revenue, with offices spanning the United States, India, Mexico, UAE, and Germany.
Professional Background and Role
- Position: Founder, Chief Executive Officer, Executive Chairman
- Company: QuestionPro, a SaaS provider specializing in online research, data collection, survey software, and insights services
- Tenure: Founder since 2006, actively leading corporate strategy, product development, and market expansion
- Previous Educational Background: Holds a Bachelor’s Degree in Computer Science from Brigham Young University and an MBA from Kellogg School of Management at Northwestern University
- Vivek started his career working on online survey projects during his college years, which directly influenced his entrepreneurial journey.
Company Achievements and Market Position
- QuestionPro is acknowledged as one of the industry’s leading providers of web-based research technologies.
- The company has been featured on Inc. magazine’s list of fastest-growing private companies, ranking 172nd overall at one stage.
- QuestionPro relocated its global headquarters from California to Austin, TX, citing Austin’s cost-effective talent pool and tech-friendly environment as key drivers for scaling operations.
Industry Recognition and Thought Leadership
- Vivek Bhaskaran has been accepted into the Forbes Technology Council, an exclusive community of world-class CIOs, CTOs, and technology executives, recognizing his expertise and leadership in technology innovation.
- He regularly contributes articles to Forbes on topics related to entrepreneurship, company scaling, leadership, technology strategies, and innovation in market research.
- He is a frequent keynote speaker at QuestionPro events (e.g., XDay 2024) and participates actively in industry forums and podcasts, sharing strategic insights on market research, innovation, and corporate culture.
Strategic Focus and Professional Interests
- Vivek emphasizes the integration of competence with empathy as a key differentiator in successful business leadership and customer experience.
- He advocates for collaborative action planning within organizations, highlighting the importance of real-time team collaboration tools for driving performance.
- His thought leadership often explores the intersection of technology and market research, including emerging themes like generative AI, remote work, organizational culture, and data-driven decision-making.
- Vivek has been instrumental in launching product innovations such as the QuestionPro Insights Hub, a consolidated platform for organizing and discovering research knowledge, aimed at improving researcher productivity and insight discovery.
Company Scale and Operations
- Founded in 2005 in Seattle, now with over 200 employees distributed globally.
- Offers a comprehensive suite of products and services in survey technology, including consumer insights, customer experience, employee engagement, and research communities.
- Strong presence and operational focus in multiple international offices, enhancing their ability to serve a global client base.
Recent Developments
- QuestionPro continues to invest in advanced research tools and platforms, with Vivek actively unveiling future product roadmaps and innovations to maintain market leadership.
- Vivek has publicly discussed adapting to changing work environments post-COVID-19, reflecting evolving views on remote work and business continuity.
- The company hosts annual user-focused conferences (e.g., XDay) to engage customers and showcase new capabilities, with Vivek delivering keynotes to communicate vision and strategy.
This profiling consolidates Vivek Bhaskaran’s role as a seasoned technology entrepreneur in the survey and market research space, with extensive experience in scaling a bootstrapped firm to multi-million-dollar revenue, thought leadership in technology-driven insights, and a strategic focus on empathy-driven leadership and product innovation. His leadership is complemented by deep technical expertise and business acumen fostered through strong academic credentials and industry recognition, positioning him as a key decision-maker driving QuestionPro’s growth and innovation trajectory.
