Professional Overview
Viveka Hulyalkar is the Co-Founder and CEO of Beam Impact, a New York City-based social impact technology company founded in 2017. The platform is a next-generation customer engagement solution that converts consumer spending into donations to high-impact nonprofits, essentially building a bridge between brands, customers, and social causes. Under her leadership, Beam Impact has demonstrated significant growth and innovation in the social impact and e-commerce sectors.
Company Context and Achievements
Beam Impact operates a B2B2C platform that empowers brands to engage their customers — particularly younger demographics — by enabling everyday purchases to support charitable causes. The company has gained recognition for its mission to shift $10 billion from brands to nonprofits through consumer behaviors, transforming traditional loyalty programs into socially responsible engagement tools.
- In 2021, Beam Impact saw a 150% month-over-month compound growth in donations.
- The company raised $13.3 million in Series A funding in April 2022, led by prominent venture capital firms including Index Ventures, HearstLab, and Ulu Ventures, validating its market potential and growth trajectory.
- Beam Impact’s impact includes funding over 7 million meals for food insecure communities and contributing significantly to mental health support services.
- The platform has formed partnerships with major brands and companies like IKEA and Lunchbox to expand its digital commerce and social giving reach.
Professional Experience and Background
Prior to founding Beam Impact, Viveka Hulyalkar was a consultant at McKinsey & Company, which provided her foundational expertise in retail and consumer industries. She has a demonstrated passion for social entrepreneurship dating back to her teenage years, having started an environmental nonprofit at age 15.
Her academic credentials include a Bachelor of Arts with Honors from Brown University (Class of 2015), where she earned multiple distinctions:
- Awarded Honors for an extensive 148-page thesis analyzing economic and political inclusion of rural women in China and India.
- Clinton Global Initiative University Member (2013), selected among 1,200 college students for a summit on social innovation.
- Pi Sigma Alpha Inductee, the international political science honors society.
- Brown India Initiative Fellow, as the sole sophomore recipient of a prestigious upper-level fellowship.
- Recipient of the Brown Venture Launch Fund Challenge Grant in 2015, supporting early development of the Beam platform (formerly known as Ripple).
- Participated in an incubation program by B-Lab in Providence, receiving funding and mentorship to advance Beam's development.
Public Recognition and Thought Leadership
- Viveka was honored in Forbes 30 Under 30 Social Impact category in 2021.
- She actively participates in social innovation communities, including the GOSO Action Board, and engages publicly on platforms like LinkedIn, Instagram, and X (formerly Twitter) as a thought leader in social impact tech.
- She has contributed research on political quotas and women's representation in governance, notably a publication titled “The Emergence and Effects of Political Quotas in India: Panchayati Raj as a Precedent for Women’s Representation,” cited in academic and activist publications.
Strategic Insights
Viveka's profile highlights her capacity to bridge social impact with commercial innovation, leveraging technology and brand partnerships to translate consumer behavior into measurable philanthropic outcomes. Her experience at McKinsey and academic background in political and economic inclusion underscore a data-driven, research-informed approach to social entrepreneurship.
Beam Impact's rapid growth, validated by robust venture funding and partnerships with renowned corporations, demonstrates Viveka’s effectiveness in scaling impact-driven B2B2C solutions within competitive sectors. Her leadership confirms a deep understanding of Gen Z and millennial consumer motivations, social responsibility trends, and evolving brand loyalty dynamics.
For engagement or partnership discussions, emphasizing Beam Impact's proven growth metrics, innovation in social commerce, and her track record of securing high-profile investors and collaborations will be critical. Viveka’s profile suggests a strategic openness to solutions that enhance brand engagement through purpose-driven technology and amplify measurable social outcomes.
LinkedIn: [https://www.linkedin.com/in/viveka-hulyalkar-8a226890](https://www.linkedin.com/in/viveka-hulyalkar-8a226890)
Company: [https://www.beamimpact.com](https://www.beamimpact.com)
Location: New York, New York, United States
