Viviana Mendoza

Social Media Manager
San Francisco, California, United States

Professional Overview

Viviana Mendoza is an experienced social media and digital marketing professional with a strong track record of driving impactful campaigns and building engaging online communities. As a Social Media Manager, she specializes in crafting and executing dynamic social media strategies that elevate brand visibility, foster audience engagement, and deliver measurable results.

Experience Summary

Current Role

Viviana currently serves as the Social Media Manager at Every Man Jack, where she is responsible for leading the company's social media presence and digital marketing initiatives. In this role, she develops and implements comprehensive social media strategies, creates high-performing content, and manages cross-functional collaborations to amplify the brand's messaging and reach.

Career Progression

Prior to her current position, Viviana held various roles in the digital marketing and advertising industries. She previously worked as a Digital & Social Media Marketing Manager at Hemisphere Digital, where she spearheaded the social media strategy and execution for a diverse portfolio of clients. Additionally, Viviana has experience as an Associate Social Media Marketing Manager at Tailored Brands, Inc., an Assistant Creative Director at Six Spoke Media, and a Digital Strategist at Restless Digital.

Academic Background

Viviana holds a Bachelor's degree in Marketing from the University of California, Berkeley, where she graduated with honors.

Areas of Expertise

• Social media strategy and content creation

• Digital marketing campaign planning and execution

• Audience engagement and community management

• Data analysis and performance reporting

• Cross-functional collaboration and project management

• Adaptability to fast-paced, dynamic environments

Professional Impact

Throughout her career, Viviana has consistently demonstrated her ability to drive measurable results for the brands she has worked with. At Hemisphere Digital, she implemented a comprehensive social media strategy that resulted in a 35% increase in organic social media engagement and a 20% growth in follower count across the agency's client portfolio. At Tailored Brands, Inc., Viviana's innovative social media campaigns contributed to a 15% year-over-year increase in online sales.

Conclusion

Viviana Mendoza is a versatile and results-driven social media and digital marketing professional with a proven track record of success. With her deep expertise, strategic mindset, and passion for creating impactful digital experiences, she is poised to continue making significant contributions to the brands and organizations she serves.