Yasmine Yehia - Global Employer Branding Senior Manager
Professional Overview
Yasmine Yehia is a seasoned human resources and talent management professional with a strong focus on employer branding and global people programs. In her current role as Global Employer Branding Senior Manager at Schneider Electric, she spearheads the company's initiatives to attract, engage, and retain top talent worldwide.
Experience Summary
Current Role
As the Global Employer Branding Senior Manager at Schneider Electric, Yasmine is responsible for developing and executing the company's global employer branding strategy. She leads a team of regional experts to create and implement impactful campaigns that showcase Schneider Electric as an employer of choice. Yasmine's contributions have been instrumental in strengthening the company's talent pipeline and enhancing its reputation as a premier destination for top-tier professionals.
In addition to her corporate role, Yasmine serves as the Director of Partnerships for the ICF-Egypt Chapter, where she fosters collaborative relationships with industry partners and drives initiatives to support the growth and development of the local coaching community.
Career Progression
Yasmine's impressive career trajectory spans over 15 years in the human resources and talent management fields. Prior to her current role, she held several leadership positions, including Global Advocacy Program Leader (Ambassadors Program #SEGreatPeople) and MEA Region Employer Branding Manager at Schneider Electric. Earlier in her career, she served as the Human Resources Director at Kantar and held various HR management roles at KnowledgeNet, ESRI Northeast Africa, ITWorx, and ESG Consulting.
Throughout her diverse career, Yasmine has demonstrated a strong track record of driving positive organizational change, implementing effective talent management strategies, and fostering a culture of employee engagement and development.
Academic Background
Yasmine holds a Bachelor's degree in Business Administration from the American University in Cairo, where she graduated with distinction.
Areas of Expertise
- Employer branding and talent attraction
- Global HR program design and implementation
- Talent management and employee engagement
- Leadership development and coaching
- Strategic partnerships and stakeholder management
Professional Impact
Yasmine's expertise and leadership have had a significant impact on the organizations she has worked with. She has successfully launched and managed global employer branding campaigns that have elevated Schneider Electric's visibility and reputation as an employer of choice, resulting in increased talent pipeline and improved retention rates.
As a public speaker and freelance corporate trainer, Yasmine has also made valuable contributions to the HR and talent management communities, sharing her insights and best practices with industry peers.
Conclusion
With her extensive experience, strategic mindset, and proven track record of success, Yasmine Yehia is a highly respected HR and employer branding professional. She continues to drive innovation and positive change, positioning Schneider Electric as a global leader in talent management and employer branding.
