Yelda Erciro is an accomplished digital marketing professional and educator with over 20 years of experience driving strategic growth and innovation across the advertising and higher education sectors. As the Founder of Generationext6 and a Lecturer of Digital Marketing at BAUSEM, she leverages her deep industry expertise to empower the next generation of marketing leaders.
Experience Summary
Current Roles
As the Founder of Generationext6 since 2021, Yelda is responsible for providing strategic guidance and hands-on training to help businesses and individuals maximize the impact of their digital marketing initiatives. In her role as a Lecturer of Digital Marketing at BAUSEM, she shares her practical insights and industry best practices with students, preparing them for successful careers in the dynamic field of digital marketing.
Yelda also serves as the Vice President of the Alumni Association at Maçka Teknik Okulları Mezunları Derneği, where she spearheads initiatives to foster collaboration and growth among the organization's members.
Career Progression
Prior to her current roles, Yelda held various leadership positions in the digital marketing and advertising industries. She served as the Digital Marketing Director at Leo Burnett Advertising, where she developed and executed successful cross-channel campaigns that drove tangible results for clients. Yelda also founded Genesis212, a digital marketing consultancy, and served as a Lecturer of Digital Marketing at ISTANBUL INSTITUTE for over a decade.
Throughout her career, Yelda has demonstrated a passion for staying at the forefront of industry trends and technologies, continuously enhancing her expertise to deliver innovative solutions to her clients and students.
Academic Background
Yelda holds a bachelor's degree in Computer Engineering from a leading university, where she graduated with distinction. Her strong technical foundation, combined with her strategic marketing acumen, has enabled her to become a sought-after expert in the digital marketing field.
Areas of Expertise
- Digital marketing strategy and implementation
- Search engine optimization (SEO) and search engine marketing (SEM)
- Social media marketing and content creation
- E-commerce and customer experience optimization
- Data-driven marketing and analytics
- Lecturing and knowledge sharing in higher education
Professional Impact
Yelda's impact on the digital marketing industry is evidenced by her successful track record in driving client campaigns, her contributions to the academic development of young marketing professionals, and her active involvement in the Maçka Teknik Okulları Mezunları Derneği alumni association.
Conclusion
With her extensive experience, deep industry knowledge, and passion for innovation, Yelda Erciro is poised to continue making a significant impact as a leading digital marketing expert and educator. Her unwavering commitment to empowering businesses and individuals to thrive in the digital landscape positions her as a valuable asset to any organization or institution seeking to stay ahead of the curve.