Yigit Turhan

Chief Marketing Officer

Professional Overview
Yigit Turhan is a seasoned marketing executive with over a decade of experience driving brand strategy, digital marketing, and entertainment relations for premier luxury fashion houses. As the Chief Marketing Officer at Valentino, he leads a team of marketing professionals to elevate the brand's global presence and engagement with both existing and new target audiences.

Experience Summary

Current Role
As the Chief Marketing Officer at Valentino, Yigit is responsible for developing and executing integrated marketing campaigns that showcase the brand's iconic Italian heritage and innovative product offerings. Under his leadership, the marketing team has implemented award-winning digital initiatives that have resulted in a 25% increase in online sales and a 30% growth in social media following over the past year.

Career Progression
Prior to his current role, Yigit held several marketing and brand strategy positions within the luxury fashion industry. At Valentino, he previously served as the Director of Brand Strategy, where he spearheaded the repositioning of the brand's image and identity to align with evolving consumer preferences. Earlier in his career, he held roles at Gucci, Ermenegildo Zegna, Dolce & Gabbana, and Frankie Morello, honing his expertise in digital marketing, social media strategy, and event management.

Academic Background
Yigit holds a Bachelor of Science in Business Administration from Bocconi University, where he graduated cum laude. He also completed executive education programs in Luxury Brand Management and Digital Marketing at the prestigious INSEAD business school.

Areas of Expertise

• Luxury brand strategy and positioning

• Integrated marketing campaign development

• Digital marketing and social media management

• Entertainment and influencer relations

• Data-driven decision making and analytics

Professional Impact
Recognized as a thought leader in the luxury fashion industry, Yigit has been invited to speak at numerous industry conferences and events. He has also authored several articles on the evolving role of marketing in the digital age, which have been featured in leading industry publications.

Conclusion
With his extensive experience, strategic vision, and passion for the fashion industry, Yigit Turhan is poised to continue driving Valentino's growth and solidifying its position as a global luxury leader. His innovative marketing approach and strong leadership skills make him a valuable asset to the organization and a respected voice in the industry.