Professional Summary
Professional Overview
Yon Hardisty is a seasoned marketing executive and entrepreneur with over 25 years of experience driving growth and innovation across the technology and media industries. As the Chief Marketing Officer and Founder of Healthtek Creative Solutions, he leverages his deep expertise in digital marketing, brand strategy, and product development to help clients optimize their marketing efforts and achieve sustainable business success.
Experience Summary
Current Roles
CMO / Founder, Healthtek Creative Solutions (2019 - Present)
- Responsible for leading the strategic vision, marketing initiatives, and overall business operations of the full-service digital marketing agency
- Oversees the development and execution of integrated marketing campaigns that drive measurable results for clients in the healthcare technology sector
- Serves as a trusted advisor to senior executives, providing data-driven insights and innovative solutions to complex marketing challenges
CMO, Binx.tv Inc. (2019 - Present)
- Leads the overall marketing and growth strategy for the interactive video platform, focusing on user acquisition, engagement, and retention
- Develops and implements cross-channel marketing campaigns to increase brand awareness and drive customer conversions
- Collaborates with the product and engineering teams to enhance the user experience and optimize platform functionalities
Co-Founder, Forestr.org (2019 - Present)
- Co-founded the non-profit organization dedicated to promoting sustainable forestry practices and environmental conservation
- Responsible for developing the organization's branding, marketing, and fundraising strategies to drive awareness and support for its mission
Publisher, Castro Valley News (2014 - Present)
- Oversees the editorial direction, content development, and distribution of the local community newspaper
- Leverages digital and social media strategies to enhance reader engagement and expand the publication's reach
Career Progression
Partner/CEO, Monkey Byte Development, LLC (1993 - Present)
- Established the successful web development and digital marketing agency, guiding it through over 25 years of growth and innovation
- Led the company's expansion into new service offerings and industry verticals, ensuring its continued relevance and competitiveness
Academic Background
Yon Hardisty holds a Bachelor of Science degree in Computer Science from the University of California, Berkeley, where he graduated with honors.
Areas of Expertise
- Digital marketing and advertising
- Brand strategy and positioning
- Content creation and storytelling
- Product development and user experience
- Entrepreneurship and business strategy
- Nonprofit and community engagement
Professional Impact
- Transformed Monkey Byte Development into a leading digital agency, driving significant revenue growth and client retention
- Launched Forestr.org, a non-profit organization that has planted over 50,000 trees and raised awareness for sustainable forestry practices
- Spearheaded the successful acquisition and integration of Binx.tv, a pioneering interactive video platform
- Leveraged data-driven insights and innovative marketing strategies to help clients achieve their business goals and drive measurable results
Conclusion
With his extensive expertise in marketing, technology, and entrepreneurship, Yon Hardisty is a versatile and highly sought-after leader in the digital landscape. As he continues to guide the growth and success of Healthtek Creative Solutions, Binx.tv, and Forestr.org, he remains committed to delivering exceptional value to his clients, driving positive social impact, and fostering innovative solutions that shape the future of digital marketing and sustainability.
