Zandri Steyn

Brand and Marketing Manager

Professional Overview

Zandri Steyn is an experienced Brand and Marketing Manager with a demonstrated history of driving impactful marketing strategies and campaigns. She leverages her expertise in brand development, digital marketing, and campaign management to elevate brand visibility and deliver measurable results.

Experience Summary

Current Role

As the Brand and Marketing Manager at Gap Infrastructure Corporation (GIC), Zandri is responsible for developing and executing the company's integrated marketing initiatives. She oversees the creation and implementation of brand-aligned content, digital campaigns, and strategic partnerships to enhance GIC's market position and drive customer engagement.

Under her leadership, Zandri has successfully launched several award-winning marketing campaigns that have resulted in a 25% increase in brand awareness and a 20% growth in lead generation within the first six months.

Career Progression

Prior to her current role, Zandri served as the Marketing Communications Manager at Kärcher South Africa, where she was instrumental in revitalizing the company's brand identity and digital presence. She led the development of a comprehensive marketing strategy that resulted in a 35% increase in website traffic and a 22% improvement in customer satisfaction.

Earlier in her career, Zandri gained valuable experience as a Marketing Coordinator at Kärcher South Africa, where she honed her skills in campaign planning, content creation, and event management. She also completed a marketing student project at 3M and worked as a lecturer assistant and market researcher at North-West University.

Academic Background

Zandri holds a Bachelor's degree in Marketing Management from North-West University, where she graduated cum laude and was recognized for her outstanding academic performance.

Areas of Expertise

Brand development and strategy

Integrated marketing campaign management

Digital marketing and social media optimization

Strategic partnerships and sponsorship activation

Data-driven decision making and performance analysis

Professional Impact

Zandri's contributions have been recognized through numerous industry awards, including the South African Marketing Association's "Best Digital Campaign" and the Loeries "Bronze Award" for innovative brand positioning. She is also an active member of the Johannesburg Marketing Association, where she shares her insights and mentors emerging marketing professionals.

Conclusion

With a proven track record of delivering impactful marketing solutions, Zandri Steyn is a dynamic and results-oriented Brand and Marketing Manager. Her strategic vision, creative thinking, and data-driven approach make her a valuable asset to the organizations she serves. Zandri is committed to continuously expanding her expertise and driving innovative marketing initiatives that contribute to the growth and success of her clients.