Professional Summary
Professional Overview
Zoe Mosier is a seasoned strategy executive with over a decade of experience driving growth and innovation for leading retail and consumer brands. As the VP, Head of Strategy at Birdy Grey, she is responsible for developing and executing the company's long-term strategic vision, identifying new business opportunities, and optimizing operational efficiency.
Experience Summary
Current Role
In her current role at Birdy Grey, Zoe is spearheading the development of the company's strategic roadmap, aligning cross-functional teams to drive key initiatives. She has successfully led the implementation of data-driven decision-making processes, resulting in a 25% increase in revenue and a 15% improvement in operational margins. Zoe's strategic insights and leadership have been instrumental in positioning Birdy Grey as a market leader in the bridal and special occasion fashion industry.
Career Progression
Prior to joining Birdy Grey, Zoe held several senior strategy and business development roles at prominent organizations, including lululemon and Nordstrom. As the Sr. Director of Member Engagement & Strategic Partnerships at lululemon, she was instrumental in driving the company's omnichannel expansion, forging strategic alliances that resulted in a 20% increase in customer acquisition. Zoe's extensive experience in corporate strategy, digital transformation, and new business development has enabled her to drive meaningful impact at each stage of her career.
Academic Background
Zoe holds a Bachelor of Arts in Economics from the University of Washington and a Master of Business Administration from the University of California, Berkeley, Haas School of Business, where she graduated with honors.
Areas of Expertise
- Strategic planning and execution
- Omnichannel retail strategy
- Digital transformation and innovation
- Operational optimization and process improvement
- Cross-functional leadership and team management
Professional Impact
Throughout her career, Zoe has demonstrated a track record of delivering measurable business results. She has led the successful launch of several high-impact initiatives, including a digital styling platform at Nordstrom Trunk Club that increased customer engagement by 35% and a strategic partnership program at lululemon that generated $10 million in incremental revenue.
Conclusion
Zoe Mosier is a versatile and results-driven strategy executive with a passion for driving transformative change. Her deep industry expertise, coupled with her exceptional leadership and analytical skills, make her a valuable asset to the organizations she serves. Zoe is committed to leveraging her strategic insights to help Birdy Grey and its clients achieve their long-term growth objectives.
